Herbie Hancock Wrote A Song Called Actual Proof

The title of this song often reminds me of how important and effective social proof is in marketing.

Social proof builds trust and credibility between you and your target audience.

Social Proof Includes:

• Testimonials
• Earned Media
• Influencer or Celebrity Endorsements
• Case Studies
• Rich snippet stars in search results, star ratings, and the Trustpilot logo.
• Customers reviews
• Social shares and likes

Some Testimonials

Helen Waither-Freelance Transcriptionist from Kenya

Hi Michael. It's been a while.

I implemented some of the things you suggested when we last messaged. My profile has been getting quite a number of hits.

Thank you so much.

I'll continue doing what I need to do to get to where I need to get to.

Kasey Woods Not Your Ordinary Speaker/ Brand Strategist/ Brand Ambassador Richmond VA.

Thank you so much!

Yes, I took your advice and it helped me a lot.

I told myself I would make a new video every day and share it with the world.

Here's what Suzi Hall Ph.D. English Language and Literature/ Letters  

Ph.D. Humanities-Author-Poet- Musician. From Adelaide Australia said about my CV Writing Services.

I also provided Suzi with a professional cover letter and some highly effective interview tips.

Thank you, Michael.

I love the work that you've done so far.

You did an excellent job.

The interview tips are first rate.

Now I'll read the CV.

You're really an expert.

I'm very happy with the CV as well thank you.

My Response: You're welcome Suzi.

I also sent her a Smiley Face!

Valentine Okolo Motivational Speaker/ Herbalist/ Author: Natural Herbs & Remedies-Independent Consultant-Nigeria

Very resourceful Michael.

I loved the article!

I traditionally read accounting and have acquired lots of certifications in the business space, but what you described in your first voice notes is what interests me the most today.

I have since decided to invest more time in gigs that bring me happiness and fulfillment and that's why you see me dominant in motivational speaking and herbal remedies.

You may also want to check out some of my LinkedIn content on my hashtag #valentineokolo and I'd greatly appreciate it if you could follow that hashtag as well.

You sound pretty good at what you do and I do appreciate every time you spent talking to me.

Cindy Bacchus-Needam MA, MBA.

Thank you for the lovely gif and msg. It’s a pleasure to connect & meet you...well, virtually. ??

Currently, I’m not in a managerial role...thank you, Jesus!

I accepted my current role to learn another key aspect of the business, and to have the freedom to work on my personal brand by building meaningful and genuine relationships.

Even though I have managerial experience w/clients, providers and employees, my ultimate goal is to serve others by being a positive influence and helping people to navigate the difficult areas of healthcare and the health insurance field.

How?

By being humble, kind, filled w/a lot of empathy, listening to their needs and wants and having the ability to leverage my skills & knowledge in assisting others to remove barriers for better patient/customer experiences.

That’s what excites me!

Now, it's your turn! ??

Have a wonderful Friday & weekend!

Jasmine N. McGhee-Ghostwriter/Freelance Copy Editor/Proofreader/ Book Reviewer/ Writer/ & Poet-Pearl Mississippi

Wow, Mr. Ellis.

You're the very first person to ask such a question that really causes such an "awe" moment.

Thanks for doing that.

What I love the most about these various positions is the ability to not only create but to connect and help others to seek and embrace their voices, their truths.

Also, I love helping others express their creativity with confidence without persecution. It helps me stay true toy my path since to a certain degree I am a "scribe."

But, you're more than welcome and thanks for the consideration of even sending an invitation for the connection.

By the way, what made you want to connect with me?

Wow.

I'm just speechless.

I'm both honored and privileged for your wisdom and spirituality. Thank you so much again.

You enjoy your weekend as well.

Best Regards,

Jasmine