HELP my brand is in a major crisis. How do I survive...?
Martin Lindstrom
#1 Branding & Culture Expert, New York Times Bestselling Author. TIME Magazine 100 most influential people in the world, Top 50 Business Thinker in the World 2015-2024 (Thinkers50). Financial Times & NEWSWEEK columnist.
Join me and my friend?Marshall Goldsmith ?LIVE Tomorrow at 12 pm eastern for the next episode of the M&M Show! We will be joined by our two incredible guests?Thomas Ranese , VP of Global Marketing and Social Impact at?Uber , and?Chris Brogan , Strategic and Brand Advisor for a discussion on how to survive when your brand is in a major crisis. Be sure to turn on post reminders to be notified when we go live: https://www.dhirubhai.net/posts/lindstromcompany_linkedinlive-uber-marketing-activity-6831642637360095232-0xvU
For those of you who aren't already familiar with our guests this week...
Thomas brings more than 20 years of public- and private-sector experience as a marketing leader, brand builder and strong operator with a history of demonstrated business impact. At McKinsey, Thomas counseled companies on marketing strategy and org effectiveness. And as the first CMO of New York State, Thomas led marketing for economic development (including revitalizing the famed?I Love NY ?campaign), so he is passionate about local communities and understands the opportunities and challenges for Uber at the local level. Before joining Uber, Thomas spent the last 10 years at Google, where he played a hand in building a highly successful marketing organization working across dozens of products and countries.
Chris is an executive-level strategist and CEO advisor, working with companies at the 100M+ revenue range including Disney, Coke, Google, GM, Microsoft, Coldwell Banker, Titleist, Scotts, Humana Health, Cisco, Sony USA, and many more. The projects he works on with C-level executives involve everything from scouting M&A opportunities in B2B enterprise SaaS, strategic pathing and decision-making, reorg efforts, and more. He is also president of Chris Brogan Media, offering brand and digital content strategy as well as business strategy advisory services.?Chris is a sought after?keynote speaker ?and showrunner of?The Backpack Show . He is the?New York Times?bestselling author ?of nine books and counting. He’s working on his tenth: The Backpack.
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I hope to see all of you there, this one is a can't miss!
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3 年Martin Lindstrom I can't wait for this one!