HELLO WORLD! WE ARE D.O.S.

The past two decades have seen unprecedented technological evolution. In this context of continuous innovation, new and different needs have arisen, and the design world has totally changed.

We founded the startup D.O.S by striving to address these needs with an out-of-the-box sight.

WHY D.O.S.?

MS DOS Original Logo

Our first logo

MS-DOS, for over a decade and starting in the early?1980s, was the OS that allowed personal computers to be run.

Without DOS, booting was simply not possible. From this metaphor, in 2019, DOS — Design Open’ Spaces was born as an operating model based on a?design-oriented?approach to?reactivating abandoned spaces?within cities.

One of the restored space by DOS in Milan during the 2019 edition of the Design Week

After seeing how much everyday life changed during and after the pandemic, we wondered what kind of answers a design perspective and a fearless mindset could give us about how people, environments, and things can live together in?healthier and more sustainable ways.

A phygital approach let people see a new layer of the reality

Our solutions are based on a flexible ecosystem that works efficiently in digital, traditional, and analogue environments, operating in a?phygital?dimension.

WHO ARE WE?

We are a?team of designers and creative minds?who day-by-day shape solutions that can bring innovation to the market regarding experiences, products and services. We believe?technology?is a fundamental driver, a neutral vessel but full of potential for ethical use?to improve people’s lives. Thinking in a gentle usage that integrates into reality without overstraining it, we constantly try to overcome yesterday’s and today’s problems and turn them into opportunities?for a better tomorrow.

D.O.S. Team

WHAT DO WE DO?

In D.O.S., we try to bring?innovation into the territories, either public or private, by?hybridizing?concrete?reality?with the potential offered by certain soft?technologies?to generate archipelagos of breakthroughs by activating virtuous circles for all those involved.

TECHNOLOGIES

Today, there is a growing need to transcend physical space and enter into a new, changing and potentially infinite dimension.

Virtual space becomes a new territory populated by contents that give users increased and amplified experiences, in addition to the traditional ones in physical areas.

In D.O.S., the physical experience is amplified through?new digital technologies, both invisible and not but never predominant; innovative tools are used to create?custom solutions?that help implement strategies for disseminating content, ensuring a significant impact.

QR code, Quick Response Code?> a two-dimensional?barcode?intended to be read by a smartphone.

QR Codes

Nfc, Near-field communication?> Transceiver technology transceiver that provides?wireless remote connectivity?(contactless) short-range wireless or contactless connectivity.

NFC Tags

AR, Augmented reality >?An?overlapping layer?of information to interact with in concrete fact.

Augmented Reality

Beacon, Bluetooth Low Energy >?Devices that operate with?BLE?technology (Bluetooth Low Energy), used in Proximity Marketing.

Beacons

Haptic, Life hack haptic feedback?> Devices that allow you to receive previously recorded and categorized?tactile sensations.

The Haptic Device of WeArt

Hologram?> A tool for modelling the amplitude and phase of?a light wave. The immersive experience has applications in urban planning, community development, education, art and design, and more.

Holograms

Smart materials?> The need for information about smart materials is expanding. Our lives are already growing more and more reliant on smart environments. As data gathering and automation through various sensors regulate our surroundings and safeguard and inform us, this trend is anticipated to continue?growing.

Smart Materials

4D Printing Method?> A 3D printed object can be reshaped into a different structure using the 4D printing method, which is?influenced by external energy inputs?like temperature, light, or other environmental stimuli.

4d Printing — A future scenario of production

Wearable technology?> commonly referred to as “wearables,” is a class of electronic devices?implanted in the user’s body, worn as accessories, or even tattooed on the skin. The gadgets offer practical uses, are hands-free, are powered by microprocessors, and have the additional ability to?send or receive data over the Internet.

Wearable Devices

OUR PHILOSOPHY

The way we operate at D.O.S. can be framed through four key pillars:

• First of all,?AUGH. Starting from the basic element of?reciprocal knowledge, the greeting, AUGH — Augmented Habitat is the approach used to work on this topic, which has deep ethical and narrative foundations but is realized with a portion of irony.We work for an?Extended Reality, an environment combining the abilities of AR, and MR which enables human-environment interaction through wearable devices and computer technology. Using the?immersive?power of Extended Reality the long-distance problems can be reduced and new communication grammar between human and habitat can rise.

AugH — Augmented Habitat Philosophy

• We believe in?Serendipity, an?unplanned?fortunate discovery that unveils?hidden opportunities. Serendipity is a common occurrence throughout the history of product invention and scientific discovery. Serendipity is also seen as a potential design principle for online activities that would present a wide array of information and viewpoints.

Serendipity Philosophy

• Cybernetics?is a wide-ranging field concerned with regulatory and purposive systems. The core concept of cybernetics is?circular causality?or feedback, where the observed outcomes of actions are taken as inputs for further action. These?connected realities?support the pursuit and maintenance of particular conditions, or their disruption.

Cybernetic Philosophy

• Holism?is the idea that various systems (e.g. physical, biological, social) should be viewed as wholes, connected and interactive, not merely as a collection of single parts. Our work is based on a vision of?integrated systems.

Holism Philosophy

In this year of activity, this approach has been applied to generate about?20 innovative solutions?that have been able to bridge the gap between the real and digital world.

To discover one of the latest projects,?visit?https://id-exe.com.

If we have piqued your curiosity, follow us here on medium for upcoming stories, in which we will go into more detail about the technologies we use and the solutions we achieve.

In the meantime, you can also visit our?website?www.designopenspaces.it?and follow us on our social channels:

Instagram

Facebook

LinkedIn

In the forthcoming articles, we will talk about the ecosystem we are developing, the Pixel City.