???? ???????????? ?????????? ???? ???????? ???? ?????? ???? ???????? ???? ???? ??????????,?

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(WARNING !! some home truths here, but this will save you from going broke)?

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You know when people give such common advice online, ?

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It's very much like the old fashion way of going to network events where you just turn up in a room of strangers hoping you bump into someone that needs you.?

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A lot of time and effort wasted when you could be talking to exactly the right people,?

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Now things have moved on a little,?

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Most people now just talk about fishing in groups,?

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Well yes, you can do that but if you don't know who you're really looking for,?

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Exactly what they want and need,?

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And what's really going on in their life and business,?

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it's usually like fishing for a swordfish and getting a sardine,?

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Most people don't get big projects this way because they haven't done their research,?

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They don't know enough about their ideal client to be able to relate to them,?

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They don't have a crystal clear vision of who they help and the results they get them.?

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It has to go way deeper than you've ever been before,?

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They haven't got a clear structure to what you do!?

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AND....yep its a long one but huge lessons are being learnt here,?

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It needs to be all about them and not about you!?

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otherwise,?

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You just blend in with all other designers,?

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Saying the same industry lingo,?

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"I'm a multidisciplinary designer"?

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It just means they're just grabbing anything they can find,?

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desperate to keep doing a job they love.?

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I know your amazing and you can do so much but keeping it simple is key here,?

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So if you're fed up with fighting for the same small scraps of projects that don't let your creative juices flow and pay you peanuts,?

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or maybe you've been relying on the same 4 clients for a year but what happens when they drop you for someone else??

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Just send me a quick DM and we can take a look at what stage you're at and what you really need to focus on right now to get a consistent flow of high-paying clients.?

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I'm helping people make massive leaps in their business within a few weeks,?

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You can do this too, it's only a few steps away.?

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Helen x

Mark Andresen

I was raised by wolves, artistic wolves.

3 年

I agree that going to big social events usually produces nothing except being time consuming. But in these Covid-19 times (groan) even FEWER businesses seem to need design work. I don't mind getting small jobs since about 4 or 5 almost equal a good project's fee. But you're right: researching target clients is the way to go.

Helen Knight

Designers and Agencies hire me to learn how to double their revenue with high paying clients and communicate effectively on social media | Client Acquisition | Brand Communication.

3 年

Its time to stop following the crowd what do you think?

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