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Helen Knight
Designers and Agencies hire me to learn how to double their revenue with high paying clients and communicate effectively on social media | Client Acquisition | Brand Communication.
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I really had no idea how to promote myself,?
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I knew I was good at what I did, but I didn't want to come across as a show-off or a pushy salesperson.?
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Let's talk about how to attract the right people to your business,?
that actually want to pay you what you really deserve.?
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The other day I was walking my dog at the park across the road,?
a guy passed us and his dog was going crazy.?
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The man was clearly embarrassed and apologized,?
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He explained that the dog was blind and overprotective,?
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Aww,?
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It got me thinking about how much he really loved his owner and that's all he cared about, ?
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obviously, he was blind and used his other senses but he didn't really know if there were any threats or problems.?
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The common mistake I see when graphic designers are trying to promote themselves is they promote what they love instead of seeing the real problems.?
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They are so in love with what they do that it's all they can really see,?
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They don't know how they can attract their ideal client,?
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They try to post content about their work to the whole world,?
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Not thinking about who they want to focus on and what the real problems are that those businesses are facing.?
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We can all be blind at times, it's part of growing and evolving,?
I struggled for years with the same thing.?
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As we grow and work on ourselves and our businesses we start to see past our own passion and realize why we really do what we do.?
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People saw me as just another graphic designer,?
Instead of a business that was a unique solution to a specific problem,?
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I was just doing my business for me, I loved design it was my whole life!?
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But when I realized that I was here for a bigger reason,?
Everything changed,?
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I started to care more about others than my own passion for design, and it showed in everything I did.?
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My next workshop is about how you can promote your business with a magnetic message, ?
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You will work out the problems your client is facing and use this to attracting the clients you want without talking about yourself and your services.?
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Let me know below if you want to join in?
Helen x
Helping high-achievers strengthen their most important relationships | Relationship Coach and Consultant
3 年Loved the story Helen Knight without knowing the actual goal and just aiming is the worst decision ever .. All the best for the class