The Heartbeat - January 4th, 2024

The Heartbeat - January 4th, 2024

In the latest episode of "Voices of Distilling," host Ronnell Richards sits down with Kenny Coleman, a podcasting expert and the cofounder behind Pursuit Spirits and the Bourbon Pursuit podcast. They discuss the intersection of AI technology and distilling, highlighting Coleman's use of ChatGPT in marketing and idea generation.

Coleman explores the evolving bourbon industry, focusing on Pursuit Spirits' unique journey and sharing insights into the challenges of marketing and brand building in the distilling world. Watch the episode to learn more about innovative approaches to whiskey production and the future of the industry.

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80 Years of Rapid Maturation Studies — Why Are We Not There Yet?

As long as there have been aged spirits, distillers have looked for ways to shorten the process. But do any of them actually work? And why? Dr. Gary Spedding takes readers on a technical deep dive into the complexities of rapid maturation over the ages. Read about what’s been tried, what might be next, and why most of us are still using “old-fashioned” barrels anyway.

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Upcoming Events

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Mash: Chemistry 101

Sure, your mash turns starch into sugar. But how well do you really understand what’s happening in your mash tun? Award-winning distiller Matt Strickland delivers an essential refresher on starch gelatinization, enzymatic conversion, and why distilling with corn is so different from malted barley. Get practical tips to increase yield, conserve energy, and overcome common process issues.

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INDUSTRY NEWS

Allegheny Distilling, makers of Maggie’s Farm Rum, is expanding to a suburban location with a larger production facility, retail area, and full-service restaurant to meet growing demand while continuing to innovate and maintain their original Strip District location.

Boann Distillery has revived a 140-year-old whiskey recipe from Preston's whiskey bonders, releasing a new spirit matured in an Oloroso cask, marking their third cask release since starting distillation in 2019.

WhistlePig Whiskey introduces a Limited Edition Dank & Dry Old Fashioned Cocktail for Dry January, combining non-alcoholic rye, barrel-aged maple syrup, and cannabis terpenes, with all proceeds benefiting the bartending community.

New Release Roundup

Accompani Dry Vermouth - ?key botanicals of tarragon, thyme, sweet woodruff, citrus, and rose come together nicely in the glass.

Crossfire Hurricane Rum by The Rolling Stones - A blend of Caribbean rums from Jamaica, Barbados, and the Dominican Republic with notes of caramelized bananas.

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