The Heartbeat - August 15th, 2024
The Rum Cover-Over
The Rum Cover-Over is more than just a tax policy—it's a decades-old piece of legislation that channels federal excise taxes back to rum producers in the US Virgin Islands and Puerto Rico, offering a significant advantage to major players in the industry.
Originally designed to fund territorial infrastructure, it has become a powerful economic tool for these regions.
Dive into Matt Pietrek’s detailed exploration of this complex framework, and don't miss the chance to hear him co-facilitate a rum workshop at the ADI 2024 Craft Spirits Conference & Expo.
How Rum Evolved
Explore rum's journey from a rough, unrefined drink to a globally celebrated spirit, shaped by centuries of innovation and cultural influence. This article offers valuable insights into the historical and modern forces that define the craft and complexity behind every bottle.
2024 Whiskey Summit
Get ready for the 2024 Whiskey Summit, where the finest minds in craft distilling will gather to explore the future of whiskey production. This event offers an unparalleled opportunity to dive into emerging trends, network with industry leaders, and refine your craft. Mark your calendar for a day of insightful discussions and expert-led sessions that will shape the next wave of innovation in whiskey.
Two Weeks Until the 2024 Conference & Expo
Join us at the ADI 2024 Craft Spirits Conference & Expo in Baltimore, the must-attend event for craft distillers to connect, learn, and discover the latest industry trends. Whether you're experienced in the industry or just starting out, this is your chance to gain exclusive insights from top distillers and innovators.
Bill’s Corner
We are deeply saddened by the passing of Charles West, founder of Orcas Island Distillery, who passed away last week at his home on Orcas Island. Charles was a pioneer in the craft distilling community, and his legacy will continue through the distillery he built with passion. While production is paused, his family is committed to honoring his work by keeping the tasting room open and continuing distribution in Washington.
Upcoming Events
INDUSTRY NEWS
National Rum Day on August 16 celebrates a spirit with deep historical roots and a thriving industry, contributing $2.4 billion in revenue in 2023 alone.
TikTok has updated its alcohol advertising policy, allowing alcohol brands to advertise on the platform in select regions, provided they adhere to strict age-targeting and content guidelines.
A Napa wine family has acquired a majority stake in Dry Fly Distilling, signaling a significant expansion into the craft spirits industry.
The Kentucky Distillers’ Association has joined the World Spirits Alliance, strengthening its global influence and collaboration within the spirits industry.
New Release Roundup
Lighthouse Gin, distilled by New Zealand's first female distiller Rachel Hall, offers a citrus-forward profile dominated by Yen Ben lemons, with a floral aroma and a smooth coriander-orange-lemon body, making it a refreshing choice for gin enthusiasts.
Hotaling & Co. has just released Junipero Rosemary, the first new addition to the Junipero Gin line since the 1990s, featuring a unique flavor profile with subtle smoke from lapsang souchong tea and a hint of dried rosemary balanced with the classic juniper notes.
Alto Canto Tequila, an additive-free, 100% organic, wild-fermented spirit distilled in the Highlands of Tequila, has launched in the U.S., featuring a blanco aged for 25 days in white oak and a wood-forward reposado that highlights nutty, fruit, and caramel notes.