Health is Wealth
Prakash Jaiswal
Corporate Banking I SME | Startups I Connected Banking I Growth & Innovation I Leadership
All of us realised the true value of the age old proverb in the pandemic. While we seem to have found a way to fight the current crisis, we are still far away from calling ourselves a healthy nation. As per global healthcare access and quality index, India ranks as low as 145th among 195 countries, and trails a few of our poorer neighbours.?Clearly there is huge scope for improvement. Of late, numerous startups are trying to improve the quality of life, through technology. One such HealthTech firm is our client iKure Techosft Pvt. Ltd, who has been performing pioneering work for more than 10 years.
Delivering phygital services, from India’s remotest villages to the offshores
iKure is a social enterprise that delivers primary healthcare and wellness & prevention services to communities in India. iKure’s healthcare model has acquired extensive support and recognition across the world for being innovative, technologically advanced and sustainable.
iKure caters to primary healthcare across rural, semi urban & urban population. It realised very early that given the geography and demographics of its target segment, a standalone physical or digital approach will not help deliver services at scale. It has hence adopted a 3-pronged approach:
Through this approach, iKure has been able to scale up rapidly and serve remote places in India. A few of its noteworthy achievements are:
Moreover, iKure’s research programs serve as a source to improve treatment efficacy, operational efficiency and user satisfaction using real-time data. They leverage AI and Machine learning algorithms to create not only health, but also societal and economic impact. iKure is working with several international research partners to ensure every Indian receives safe and secure digital health services. It is also serving the needy in countries such as Vietnam and those in the MENA region. ???
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Work during the pandemic
During the crisis, iKure provided remote monitoring services, early screening tests to break the chain, vaccination drive to manage demand of hospital beds and oxygen support. It facilitated a common platform that brought the local self-help groups, NGOs, healthcare providers to support rural villages. It’s efforts garnered appreciation from the United Nations and World Economic forum where iKure was recognised as one of India’s top 50 covid-19 last mile Responders to the pandemic.???
Global bank for Phygital services
iKure’s noble work spans boundaries, from serving patients in remote parts of the country to international markets. It had diverse banking needs. On one hand, it needs a bank that can help it manage payments and collections in India’s rural areas better. On the other hand, it expects the bank to help manage its businesses across countries. iKure found its match in HSBC, a MNC bank with 150+ years of presence in India. For India, iKure and HSBC are working together to offer UPI solutions to end customers, and manage collections over virtual accounts. For global operations, iKure actively uses HSBCnet global internet banking 1 stop shop platform. It helps iKure manage its cross border inward and outward flow seamlessly.?
Says Sujay Santra, Founder and CEO, iKure, ‘We are trying to bring a positive change in the society by deploying innovative means and technologies in healthcare. We needed a banking partner who can serve all our needs and help us in scaling up. HSBC fits in beautifully in our journey. We are pleased with its support and digital solutions so far, and look forward to continuing our association with HSBC.’
Says Prakash Jaiswal, Country Head, Business Banking (MSME and startups), ‘HealthTech has a huge potential to transform our country’s health infrastructure. iKure is doing a stellar work and HSBC is proud to be associated with iKure’s journey. We will continue to offer innovative domestic and global solutions in areas such as payments, remittances, financing, managing of capital flows, among others to help innovative companies such as iKure scale rapidly.’
India is witnessing a massive transformation in multiple sectors, thanks to application of new age technology and surge in digital adoption. HSBC is deeply embedded in the new age ecosystem. We are keen to engage with you to understand your local and international banking needs and serve you better.
(With inputs from Shekhar Lele, Business Innovation Lead, Manash Kar, Relationship Manager- iKure and Devesh Solanki- Change and Implementation, Business Banking, HSBC India)
Founder & CEO @ Ikure Techsoft Pvt. Ltd. | Healthcare
3 年Feels great to be mentioned & covered by Country Head of a Global Bank HSBC. Truly appreciate the professionalism shown by a great team. Some of the innovations brought in by the bank has been remarkable. This will definitely pave the way to bring more people as part of the digital network. We look forward to growing with you in the years to come . Thank you Prakash Jaiswal Amit Roy Sumit , Manash , Lavoni & team for the great support.
An Entrepreneur|Management Consulting| IPO Consulting
3 年A matter of great pride and sense of satisfaction to partner with clients who are adding immense value to the society. #Sujay Santra kudos to your vision and efforts .