Have you heard of the Sunk Cost Fallacy?
Mike Howarth
Making high achieving men unstoppable. Welcome to The Peak Performance Project.
Happy Monday team let's jump in.
?
I'm going to make this newsletter as short as possible.
Why?
Because this is a completely fresh idea than the original, which was a bit rubbish truth be told.
In fact, I got slightly attached to it even though it wasn't up to scratch.
Upon realising I was flogging a dead horse I decided, rather aptly, to use it for this week's topic.
Let's jump in!
The Sunk Cost Fallacy, First of all, the definition:
Now...
If you've invested significant time, money, or energy into something, it's easy to get attached.
As a result, you proceed even though the results are in some cases catastrophically bad.
See Diet and Weightloss Culture, Gambling etc etc.
Tip for today: Ensure you're not falling for the sunk cost fallacy.
With that in mind...
If you're banging your head against a brick wall trying to lose weight and get in shape, send me a DM instead.
Speak soon.
PS Here's my plan testimonials page for the curious.
Yep and funny enough, most people don't even know that they are acting influenced by this fallacy until it too late sometimes. The past should have no hold on you. Awesome writeup Mike
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1 年Nice one Mike ?? The world is going through some new and exciting changes and lifelong ideas that folk stuck by for years are now subject to change on a daily basis.
Attorney At Law at CIVIL COURT CASES
1 年Very nice
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1 年Uuugh, great point, Mike! The weight loss industry is huuuge ?? and not always the best for your health or that of your wallet, right? ??
Co-host of the Feral Minds podcast- theferalminds.com
1 年Great reminder Mike! You owe the past nothing if it is no longer serving you.