Hackers Evolve; Does Your Security?

In today’s Tech Pulse, gain insight into how:

• Modern cybersecurity threats, including sophisticated image-based and QR code phishing attacks, are evolving faster than the defenses many companies currently have in place.
• A transparent and honest communication strategy is critical for businesses to maintain trust and mitigate damage after a cybersecurity attack affects customers.
• Cybersecurity governance goes beyond technical measures to strategically align security measures with business objectives, fostering a resilient organizational ecosystem.

Each of these articles is penned by members of Forbes Technology Council , key luminaries shaping the future of technology leadership.

Grab your coffee, and let's dive in!

Navigating a New Era: Cybersecurity Resilience in the Age of AI

Eyal Benishti - CEO & Founder IRONSCALES

In the dynamic field of cybersecurity, the arrival of generative AI technology has intensified the ongoing battle between security professionals and malicious actors, revealing significant vulnerabilities.

A recent study highlights a disparity: despite advanced AI tools, there's a gap between current cybersecurity measures' perceived and actual effectiveness against novel threats.

Check out key insights below:

?? Emergence of New Threats: Traditional phishing is fading; advanced threats, like image-based and QR code phishing, are taking over. A 215% increase in phishing emails has been reported using malicious images and QR codes.

?? Disconnect in Perceived Security: Over 90% acknowledge image-based attacks; nearly 80% know of QR code threats. Despite awareness, 75.8% experienced successful attacks within the past year. 70% overestimate the effectiveness of their current security measures.

???Steps to Take: Reassess and audit existing security tools against new threats. Adopt AI-powered security tools for better detection and adaptability. Lastly, invest heavily in dynamic training programs for employees to stay ahead of the latest threats.

Explore how flexibility and innovation in cybersecurity strategies are crucial as organizations navigate the fast-evolving AI landscape.

Read The Full Article >

The Impact Of A Cybersecurity Attack On Your Customers: Why Honesty & Transparency Matter

Christian Espinosa - CEO Blue Goat Cyber

Cyberattacks are inevitable, but how you respond and communicate with your customers can make or break your reputation. Handling the impact on customers requires honesty and transparency.

Here's why it matters:

?? Customer Impact

• Breached data could lead to identity theft vulnerabilities.
• Downtime of software or digital products disrupts customer operations, costing them time and money.
• In healthcare, compromised systems can endanger patient care.

?? Responding Internally and Externally

• Internal honesty with your team sets the stage for recovery.
• Collaborate with legal and communication experts to strategize your response.
• Provide layperson’s terms and support to your marketing team to ensure clear customer communication.

???The Benefits of Transparency

• The average cost of a U.S. data breach is $9.44 million, with churn being a significant factor.
• Consistent updates build trust and showcase accountability. Use a dedicated update page for dynamic reporting.
• Media statements should mirror customer communications for stability and integrity.

Focus on the human side of cyberattacks and anticipate customer needs before an incident ever occurs for better results.

Read The Full Article >

The Art Of Cybersecurity Governance: Safeguarding Beyond Code

Lydia Zhang - President & Co-founder Ridge Security Technology Inc.

Cybersecurity governance transcends technical capabilities, ensuring alignment between security programs and business objectives. It’s a strategic framework that intertwines security, risk management, compliance, and operational goals.

Check out the insights below:

???Cybersecurity Governance Model: Dynamic governance must evolve to counter ever-changing cyber threats. Benefits include mitigating operational disruptions and fostering a cybersecurity culture among employees. Commonly missed aspects: clear strategies, standardized processes, effective enforcement, and senior leadership oversight.

?? Essential Components

• Consistent cybersecurity strategy aligned with business objectives.
• Repeatable processes for risk management and compliance.
• Defined roles and responsibilities with robust enforcement mechanisms.
• Senior leadership and board engagement on cybersecurity issues.
• Sufficient resources, budget, and employee training programs.

???Empowering Through Governance: A fortified cybersecurity posture allows organizations to thrive, not just survive. Employees become guardians of digital defense, sparking innovation and collaboration. Governance extends beyond internal matters, building trust with customers, regulators, investors, and stakeholders.

Read The Full Article >

Wrapping Up

If these articles sparked your interest, we have a network that you will absolutely love: Forbes Technology Council .

This exclusive, vetted community brings together the brightest minds in technology — founders, CEOs, CIOs, CTOs, CISOs, and other leaders of technology-focused teams.

Put yourself at the forefront of innovation with access to publishing opportunities on Forbes.com, a personalized, SEO-friendly Executive Profile, and the chance to network with other respected leaders in the field.

Join Forbes Technology Council today, and become part of a group driving transformation in technology.