Guided Makers October Newsletter
Guided Makers
Sharing industry expertise to guide and empower brands of all stages to make thoughtful, strategic decisions.
Welcome to the October edition of the Guided Makers newsletter!
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Chilly weather is upon us and Fall is officially here! Cozy up with a warm cup of tea as we dive into some Fall News here at Guided Makers. We’re excited to bring you fresh insights and resources to look at to help better your brand. Thanks for reading and we hope this information inspires your next project!
Announcement
2025 Booking
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Guided Makers is now accepting bookings for early next year. To get into our January schedule please reach out via the link below!
New at Guided Makers
Product and Concept Testing Powered by MESH01
Guided Makers stands out as the premier agency for product and brand development, uniquely leveraging the MESH01 platform to enhance your product testing experience. We offer a comprehensive solution that guides you through every phase of product testing—from initial concept to market launch. Our approach connects you with a curated community of testers who precisely match your target demographic, ensuring that you receive actionable feedback tailored to your audience.
MESH01 is renowned worldwide as the top choice for enterprise brands seeking in-depth product testing. The platform provides critical insights into your product’s performance potential, allowing you to evaluate key aspects such as concept viability, functionality, and market alignment before it officially hits the shelves. It’s designed to deliver these insights in a way that’s both cost-effective and time-efficient, so you can make informed decisions without compromising your budget or timeline.
Explore how our MESH01-enhanced testing services can elevate your brand, refine your product, and drive success in the market. With Guided Makers and MESH01, you’re not just launching a product—you’re launching a carefully tested and strategically positioned success.
Client Spotlight ?
Hüga
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We’re excited to introduce you to Hüga, a heated seat cushion company who is committed to keeping you warm, so you spend more time outside doing the things you love.
Handsewn in Maine, Hüga’s seat cushions are designed to be durable, long lasting, and comfortable. Engineered to withstand the elements and provide consistent warmth, ?Hüga’s ?cushions transform any seat into a cozy haven, no matter how chilly the weather gets. Crafted with rugged durability and user-friendly controls, their cushions are designed to enhance your outdoor experiences by ensuring you stay warm and comfortable during those long hours spent in nature. Guided Makers is helping Hüga with new product innovation/design together with evaluating manufacturing processes.
Coming Soon
GUIDED MAKERS ONLINE STORE
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We are thrilled to announce the upcoming launch of our online store! Our new shop features many FREE downloadable packets of information on everything from the basics of copyright and finances to deep dives on labeling and seams. We are excited to share it with you in the coming weeks, so keep an eye out for it!
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Have a topic to suggest? We would love to hear from you!
Industry News
INDUSTRY UPDATES?& INSIGHTS
Enjoy some recent articles in fashion and textile news! Keep updated on all the recent industry happenings and stay ahead of up-and-coming technology.
领英推荐
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“As Lenin observed, “There are decades where nothing happens, and there are weeks where decades happen.” Perhaps a strange, yet relevant, reference to say that in fashion too, once in a while a look blazes through the industry’s firmaments like an asteroid and changes the face of contemporary fashion in an instant.?“
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"Fashion editors, buyers and content creators will first descend onto?New York ?before making their way to London, Milan and Paris for ‘the big four’. And, alongside the heavy hitters – think?Saint Laurent , Loewe, Prada and Khaite, to name but a few – there’s a hefty handful of new talent determined to crack into the ever-evolving industry. Yet, in a space that seeks continual newness, starting out is far from easy."
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“Climate advocates and researchers say the company’s lightning-fast manufacturing practices and online-only business model are inherently emissions-heavy — and that the use of AI software to catalyze these operations could be cranking up its emissions.”
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“Asking questions about the human toll of the fashion industry evolved into questions about the environmental impact of clothing manufacturing. It led Quigley back to her roots, where she now runs a natural dye company in Lancaster County.”
Trade Shows and Events
Sourcing at Magic Las Vegas
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A little reminder that Guided Makers will be attending Sourcing at MAGIC Las Vegas on February 10-12th next year! We look forward to meeting you face to face and chatting with you about how we can help your business. If you would like to schedule a meeting time with us, please reach out via the link below.
Listening?In
Our Favorite Podcast Episodes
How I built This with Guy Raz
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Dressed: The History of Fashion
Like our most recent post about International Lace Day? Check out this podcast featuring lace historian and artist Elana Kangy-Loux!
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Behind the Seams with Deniz Chaban
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Fractional CMO helping companies grow with strategy before tactics, and leading marketing teams that communicate better, get more leads, nurture relationships, and grow sales.
1 个月Great newsletter! I want a hüga!