Guide to Meta Ads Targeting

Running Meta Ads campaigns isn’t that hard.?

But running campaigns that convert and scale??

That’s a different story.?

Maybe you’ve had some success with small audiences but struggle to maintain performance when scaling up.

Maybe you’re experiencing low click-through rates, high cost-per-click, or poor conversion rates.?

Or maybe you’re just looking to enhance your Meta advertising efforts.

Whatever the case, this video should help you get started.?

In this three-part series, Jonathan Paquin shares a blend of strategic insights and practical implementation guidance designed to help you improve your Meta Ads campaign performance.?

Here’s what’s covered in the video:

• The most recent updates to Meta’s advertising system
• Counter-intuitive insights on common assumptions (such as “targeting is always better”)
• How to build lookalike audiences and target large similar groups to expand your reach
• Live examples of how to set up various audience types within the Meta Ad platform
• A wide range of targeting options with a holistic view of all available strategies
• How to adapt for different business types, specifically for new businesses with limited data and established brands with larger customer bases

Plus, discover advanced targeting strategies that will help you gain an edge over competitors using more basic targeting approaches.?