Guest Experience News & Tips Round-Up #15: ?? Share icons ?? Email capture tip ???? Le Marche guide example
The biweekly newsletter from the Touch Stay team is filled with tips and tricks to help you deliver the best guest experience.
Don't forget to subscribe if you want to be updated!
More eyes on your guides
If you've opened your guidebook this week you may have noticed a smattering of new share icons making it possible for people to share a Category, a Subcategory or a Topic.
It's now even easier to point even more people to the detail!
Grow your guest database, like La Bluefin
Take a look at how Touch Stay user, La Bluefin, has turned their destination guide into what marketers like me call a 'lead magnet'.
It's a simple way to grow a database for email marketing purposes while positioning them as a Nova Scotia expert. It's a valuable resource for potential guests and a compelling reason for them to part with their email address.
Start your own
Next webinar: mastering Touch Stay features
Join Emma for a rundown and a walkthrough of all the new features released this year along with some of the simple yet time-saving features you might not have spotted.
??? Register here
As always, we'll send you a recording even if you can't make the live event
Example guide: Casa Pace e Gioia
?Heather's guidebook for Casa Pace e Gioia is a work of passion and knowledge and an eagerness for guests to get the most from their stay
I love...
??? the depth of detail (I'd be booking extra nights in the blink of an eye!) balanced with gorgeous images
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??? how they've included their renovation story, including a 'before' photo
??? that they used a stunning photo to create a striking favicon (app icon) for when the guide is saved to people's phones
??? the embedded aerial video
??? that they're pointing guests to where they want reviews left, encouraging them to follow their social media channels and sign up to their newsletter
If there's one thing I'd do... Use Google Places Topics to enter each of the restaurants, so that they're all then pinned automatically to the map, including directions for those who want them
Do you know these guidebook tricks...
This week's 3 guidebook tricks for you are:
??? Change the name on the front cover to someone else or something else
??? Add multiple images to a Topic because sometimes one just isn't enough!
??? Add the Making a Difference Category to share your social/environmental mission
For sustainability assistance or resources, dive into EnviroRental - created by Touch Stay user Bob Garner.
With your votes - we did it!
Touch Stay is the Shortyz Team of the Year 2024!
And the smiles of Ned and Alice (middle) say how chuffed we all are to win this award ??
To borrow from the entry that Ned wrote: despite the 18 of us on the team living in 8 countries and 11 timezones, we're pretty close-knit, all hugely passionate about the business and you, our customers, and the one thing we're all chasing: exceptional guest experiences.
Touch Stay Guest Experience Workshop
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