Growing with SleekFlow: How leisure and travel businesses delight customers with ease

Embarking on a trip can be a stressful endeavor, as travelers yearn for seamless experiences during their precious time off. But for Pearl Holiday, Damar Langit Resort, and EGL Tours, the challenges of the travel and leisure industry were no match for their determination. Before implementing SleekFlow, they grappled with managing multiple communication channels, lacking crucial conversion rate insights, handling complex inquiries about their diverse travel services, and the ever-growing need to personalize their marketing efforts.

In this Level Up issue, we dive into the remarkable success stories of these hospitality businesses and unveil how SleekFlow's customer engagement platform became their ultimate catalyst for growth. Join us as we uncover the transformative power of SleekFlow and witness how it empowered them to conquer obstacles, fueling their expansion and paving the way for unforgettable travel experiences.

Pearl Holiday's WhatsApp broadcast marketing strategy generated 2,000 new leads

Challenge: Pearl Holiday , a renowned travel agency in Malaysia, struggled to adapt to evolving customer preferences. Traditional newspaper ads fell short as customers preferred communication through WhatsApp and social media. However, using the free WhatsApp Business App led to account bans and harmed their brand reputation. SMS broadcast campaigns lacked analytics and were perceived as spam.

Why SleekFlow: SleekFlow provides reliable WhatsApp broadcast tools, a QR code for lead collection at events, automated chat flows, smart conversation routing, and a WhatsApp live chat widget for their website, enhancing communication and customer engagement.

Results: With SleekFlow, Pearl Holiday achieved outstanding results. WhatsApp broadcast messages had an average read rate of over 70%. They collected customer details with the WhatsApp QR code, automated data gathering, and equitable conversation routing. Installing the WhatsApp live chat widget improved customer support. In a single campaign, they generated 2,000 new leads with a 70-80% reply rate. SleekFlow's analytics dashboard enabled effective campaign tracking and customer segmentation.

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Damar Langit Resort's auto-reply templates for instant responses increased up to 25% in conversions

Challenge: Damar Langit Resort , located in Bogor, Cisarua, faced a significant challenge: to position itself as the ultimate resort destination and forge meaningful connections with its guests. They sought to rebrand, showcase their enticing services, and find a communication platform that could seamlessly qualify leads, analyze performance, and engage their audience.

Why SleekFlow: SleekFlow provided them with a communication platform that allowed them to effectively reach out to customers through social media. The platform also helped them streamline their customer service response time, automate replies using templates, and analyze conversion rates and lead classification through the SleekFlow dashboard. By integrating with their CRM system, they were able to track the customer journey and identify new, loyal, and potential customers.

Results: With SleekFlow, Damar Langit Resort achieved significant improvements in their customer service response time and sales conversions. Customer service response time soared, with reservation inquiries receiving lightning-fast responses three times faster, thanks to streamlined communication and auto-reply templates. The SleekFlow dashboard provided deep insights, empowering tailored marketing strategies that resonated with guests. The result: an impressive 25% surge in sales conversions. Not only that, but the user-friendly interface and seamless integration boosted daily operations and team productivity.

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EGL Tours' auto-reply Facebook campaign saw a 30% increase in sales growth

Challenge: EGL Tours , a renowned travel agency in Hong Kong, grappled with the overwhelming influx of online inquiries from various communication channels. They also lacked accurate insights into their conversion rates from online advertising, hindering their ability to optimize marketing strategies and drive sales performance.

Why SleekFlow: EGL Tours turned to SleekFlow as their solution, embracing an omnichannel strategy to adapt to evolving consumer behavior and propel business growth. Leveraging SleekFlow's powerful features such as automation, broadcast, inbox management, and seamless integration, they streamlined customer communication and gained comprehensive visibility across platforms.

Results: Through the power of SleekFlow, EGL Tours witnessed remarkable sales growth. The travel agency harnessed automation and auto-reply capabilities to run "comment-to-get-offer" campaigns on Facebook, instantly engaging interested customers with relevant information. This approach drove higher customer engagement and conversion rates. By implementing a WhatsApp chatbot, EGL Tours efficiently handled complex inquiries, collecting initial data and assigning queries to the right travel consultants, resulting in significantly reduced response times. Furthermore, the adoption of cost-effective WhatsApp retargeting broadcasts enabled personalized promotional content, tailored to customers' specific interests. These strategic initiatives contributed to an outstanding 30% increase in overall sales, with the WhatsApp channel alone accounting for a remarkable 70% of the growth.

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Until next time

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