THE GREAT GRAND INVESTMENT

From idea phase to implementation phase as small businesses we might not necessarily have monetary capital. In my journey as a full time entrepreneur I have learnt and understood the importance of investing in your own vision and business first.?

Most times, when entrepreneurs approach me they claim capital is what is holding back from starting a business. Of course we need capital to finance and scale any business but we don't necessarily need monetary value to activate the grand vision.?

An escalating inquiry within the last year since the Covid-19 outbreak in March 2020 is the 'how' Aspiring entrepreneurs want to know how one starts a business.?

The most common response I give is... You start! and I have always maintained this. When I started Blu Space Communications SA in 2015 I didn't do any market research.... well not actively anyway but I had identified a need to assist businesses to better articulate their brand value and narrative. And of course the importance of building sustainable and economically developing township brands.?

What was my investment you ask? It was time, commitment, willingness, drive and?ambition. That has not changed or subsided over the years. The most common element we can overlook is investing in our own businesses first before we encourage others to invest.?

I have been building my own professional profile and that of the businesses throughout the years simultaneously. And the commitment does not stop.?

Our vision is now to build an independent team that is committed to our brand ethics and values. In October 2021 when we turn 6 years we will be launching our website with our new offering, advisory board members, our clients and community members and showcasing our testimonials achieved over the years.?

So we can't meet for coffee on 'free' time because to pay salaries and our other internal operations we need monetary value. We do however, strongly encourage aspiring and existing entrepreneurs to invest in their businesses.?

When you are ready to grow within the next phase of your idea or business with the full assistance of a clear road map. We are available through virtual bookings and onsite commitments taking place at our mobile partnering venues.?

Please comment and engage on the article shared. To be added to our client database please leave your email address on the comments.?

You are your GREAT investment.?

Dr. Busiswa LUTSHABA?

(e): [email protected]?