Gousto's Ownership Principles
Timo Boldt
Every time you eat Gousto, you cut 7 kilos of CO2 emissions, which is 23% less than a supermarket shop! With 60% of UK food being ultra-processed (yikes), choosing Gousto is not just delicious - it's much healthier!
We've updated our Ownership Principles in 2020! See them here
A few years ago we were a tiny group of people, working tenaciously shoulder to shoulder to achieve the impossible. Today there are about 200 of us obsessing about winning the market by building a truly exceptional customer experience. I'm already immensely proud of what has been accomplished, from selling millions of meals to leading in choice, delivery options and price, and saving tons of food waste.
But to take this to the next level we need lots of hard work for many years. Your job isn't easy, but it's important to understand that you're not alone on this journey. We're all here to support and to win together. To make this easier, we summarise the behaviours we expect of ourselves and each other as our Ownership Principles - ultimately this is how we win.
Our Ownership principles
Gousto started as an idea at a kitchen table … and now it’s served on thousands of kitchen tables each week. It’s our ambition, impact and teamwork that has got us to this point. Because of this, we call our core values ‘Ownership Principles’. They help us to deliver a sustainable and successful business, that fuels family life.
DREAM
Be curious, learn and grow
Today’s good is tomorrow’s mediocre. We’re always looking for ways to improve Gousto, our team and ourselves.
Think big
We don’t say “can’tâ€; we say “how can we?â€. We challenge ourselves to do bigger and better things and don’t let boundaries get in the way of our ambition.
Disagree and commit
We have the humility to listen, the conviction to respectfully disagree, and - once a decision has been made - the enthusiasm to commit wholeheartedly to its outcome.
DELIVER
Focus on impact
We don’t give marks for effort alone - we give full marks for results. We understand where we can add the most value and obsess about making improvements every day.
Own the solution
Having high standards makes it easy to spot problems. Success comes from taking ownership and seeing it through.
Get things done
Speed matters: if we don’t do it now, others will get there first. We’re impatient for change. We work hard to make things happen at pace.
CARE
Put Gousto first
We’re all responsible for Gousto’s success. There’s only “us†not “themâ€. We make decisions that are right for Gousto, ahead of our own individual or team needs.
Make 1+1 = 3
We can only achieve big things by working collaboratively. We respect different people’s skills, experience and points of view. We work as one team to have the biggest impact.
Fulfil our potential
We’re not perfect. We always want to grow and develop. We actively seek and give honest feedback to help us be the best we can be.
If you want to think BIG, have massive impact on millions of lives, and want to be part of an AWESOME team, take a look at what roles are open and apply.
Global Portfolio Manager - Chief Data Office | X - Accenture | X - Startup Grind Chapter Director | Innovation | Cross Industry PPM
3 年Great principals! I especially like (We’re impatient for change.) It just reflects the agility and continuous improvement state of mind for the team when they embrace it. Change should be constant ??
Head of Finance, EMEA (Interim CFO)
5 å¹´Immensely inspiring! Couldn't agree more. Particularly like the 1+1=3. It's precisely the academics I had gained at Cass Business School and working with Bill Gates on my dissertation, A Digital Nervous System - all put into practice. Way to go!
Product, Science & Engineering - Conversational Shopping at Amazon
7 å¹´Great principles Timo, some of these are quite aligned with Amazon's. I have a couple of suggestions. 1. For a company whose goal is to differentiate by delivering the best customer experience, I don't see one on putting the customer first. 2. On fulfill your potential, it doesn't seem like the right title for providing honest feedback. I think the principle is great but the title should align. It's a minor point, but this is important, because you want your team to live, breathe and quote these.