Google’s Smothering Grip on the Internet: Why a Digital Revolution Is Long Overdue

The days of old-fashioned monopolies and Silicon Valley apparatchiks controlling the digital world must come to an end. Google has grown into an outsized, suffocating behemoth, monopolising both the search and browser markets. This isn’t innovation—it’s corporate fascism masquerading as progress. Google Chrome commands over 60% of global browser usage, while Google Search handles a staggering 90% of search queries. This isn’t convenience; it’s calculated dominance, designed to crush competition, stifle creativity, and shape the future of the web to suit Google’s own outdated agenda.

1. Browser and Search Engine: A Stranglehold Disguised as Innovation

Google likes to sell the narrative that Chrome and Search are seamlessly integrated for the user’s benefit. In reality, it’s a stranglehold designed to trap users in its ecosystem. Chrome doesn’t “helpfully” pre-load Google Search—it locks users in a cycle where alternatives like DuckDuckGo or Firefox hardly get a look in. By manipulating web standards, Google has twisted the internet to serve its own ends. Developers must prioritise optimising their sites for Chrome, leaving other browsers to fall by the wayside.

This isn’t the “cutting-edge tech leader” Google wants you to believe it is. It’s the tired, old monopoly playbook, repackaged for the digital age. Their stranglehold on web standards and browser technology stifles innovation, ensuring any real technological breakthroughs are either bought out or buried.

2. Killing Competition: Google’s Real Agenda

Google isn’t interested in competition—it’s interested in control. By making Google Search the default engine on Chrome, the company ensures users rarely explore alternatives. Competitors like Firefox or search engines like DuckDuckGo? Forget it. They stand no chance when Google’s default settings keep users hooked. Even web developers, who could push for innovation, find themselves forced to cater to Google’s empire. After all, why optimise for anything else when over 60% of the market is locked into Chrome?

This isn’t progress—it’s an outdated business model that suffocates innovation. Smaller players and fresh ideas have no room to thrive because Google’s monopoly on web technology is built to keep things exactly as they are—safe, profitable, and stagnant.

3. The Innovation We’re Missing: A Web Unchained

Imagine the possibilities if Google’s iron grip wasn’t holding back the future. Right now, Google dictates which technologies make it to market and which are delayed indefinitely. Just look at the way they’ve dragged their feet on removing third-party cookies. Why? Because Google’s ad empire depends on them, even as they claim to be “pioneers” of privacy.

What incredible potential are we missing out on because we’re stuck with a self-appointed gatekeeper dictating the future? With exciting new technologies like Large Language Models (LLMs), Augmented Reality (AR), Artificial General Intelligence (AGI), and Quantum Computing on the horizon, it’s clear we could be on the brink of a digital revolution.

And it’s not just about technology. There’s a growing issue of national sovereignty too. With Google’s dominance spreading into governments and infrastructure worldwide, entire nations risk losing control of their own digital futures. Google doesn’t care about borders—it cares about power.

4. The Antitrust Pushback: Cracks in the Empire

Finally, it seems the world is waking up to Google’s corporate fascism. In the past six months, regulators in Europe and the US have started to dismantle the fa?ade, exposing Google for the monopolistic force it really is.

• European Union: In September 2024, the European Court of Justice upheld a €2.4 billion fine against Google for anti-competitive practices in online shopping. And that’s not all—Google’s €4.34 billion fine for Android abuses was upheld too. Europe is finally standing up to Silicon Valley’s biggest corporate bully.
• United States: In August 2024, a US court delivered a heavy blow to Google, ruling that they had illegally maintained their monopoly in the search market. The Department of Justice is also investigating Google’s dominance in ad tech, signalling that the tide is finally turning.

But will these actions be enough to truly dismantle Google’s outdated, monopolistic empire? Or is it just the beginning of a much bigger fight for the future of the web?

5. The Danger of Doing Nothing: A Stagnant, Outdated Future

If Google’s dominance is left unchecked, the risks are far greater than just stifled competition. The future of the web itself is at stake, with the very foundations of innovation, privacy, and global equity being slowly eroded.

• Innovation Stagnation: With Google continuing to dictate web standards, real innovation in fields like blockchain, AI, and AR could be snuffed out before it even gets a chance. The future will look bleak, trapped in the same corporate stranglehold that defines today’s web.
• Data Privacy and Exploitation: Google doesn’t just dominate search and browsers; it hoovers up more data than any other company on the planet. If we don’t break their hold, our personal data will become little more than a commodity in Google’s ever-expanding empire, vulnerable to exploitation.
• Economic and Global Inequality: Entire nations are becoming dependent on Google’s infrastructure, turning into digital colonies with no hope of escape. Emerging markets will be trapped in Google’s ecosystem, their own tech industries strangled before they can even take root.

This is no longer about one company’s dominance. It’s about the future of technology, national sovereignty, and progress itself. Google is not the cutting-edge innovator they claim to be. They’re a relic of a bygone era, clinging to their outdated empire by stifling the very innovation they claim to champion.

The Fa?ade of Innovation Needs to Fall

Google wants you to believe it’s leading the charge into the future, but the truth is, they’re standing in the way. Their corporate fascism isn’t driving progress; it’s dragging the internet backwards. We need to stop buying into the myth that Google is a tech innovator. They’re gatekeepers, locking out the real pioneers to protect their crumbling empire.

The time for revolution is now. It’s time to tear down the fa?ade, to break free from the stale monopolies that Silicon Valley built. By reclaiming innovation and pushing back against Google’s suffocating control, we can finally unlock the future we deserve—one that’s free, competitive, and driven by progress, not corporate greed.