Google's big glitch with no explanation...
Welcome back to another week of Click & Conversion, where we dive deep into all things e-commerce.
In this week’s issue, we got some super fresh news for you:?
The Amazon Corner
Ratings Roulette: Amazon's Latest Experiment
Amazon is continuously improving and testing new features within its online shopping experience, with a recent focus on making it easier for customers to browse and purchase products. A small number of customers and sellers have noticed that the star rating and review count have been removed from the search results page, but Amazon assures that this is just a limited test.
The change means that shoppers will now need to click on individual product pages in order to see this information, but it hasn't been confirmed how long these tests will last or what the results have shown so far. Despite any potential concerns, Amazon has clarified that all product details, including ratings and reviews, will still be available for customers to view.
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Top Retail and E-commerce Stories
Lost in Translation: Google's Glitch Causes Frustration
Google's recent glitch, which caused ads to show products from other merchants' accounts, has sparked frustration and distrust among advertisers. Prominent voices in the digital advertising space have criticized Google's vague communication and inconsistent handling of compensation for affected accounts.
Advertisers are calling for more transparency and detailed impact reports from Google in order to rebuild trust. As the company faces scrutiny over various issues, clear and timely communication will be essential in maintaining a strong relationship with advertisers.?
QUICK TIP
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