Google Optimize is going away, what now?

Google Optimize is going away, what now?

Hi!

Happy new year! We hope you are having an excellent start to 2023. Having just launched the PMS, our team started this year excited to continue the great work and for the new challenges it will bring.

This month's newsletter addresses the latest news in the marketing world: Google Optimize is sunsetting. We want to share with you how Croct can help you navigate this change and improve your personalization and optimization strategy.

Enjoy!


Google Optimize is going away, and everyone is looking for alternatives. When it comes to personalization, what's the best option out there?

Google recently dropped the news that it will discontinue Google Optimize in September 2023. This may have surprised many users who rely on the platform for AB testing and website personalization. This change presents an opportunity to consider the platform's limitations and explore more advanced solutions, reevaluate optimization strategies, and make adjustments to stand out.

If you're in that situation, we recommend you check out this article comparing Croct to Google Optimize, highlighting some of the key differences between the two tools, such as our platform:

  • Multipage personalizations based on a complete user history
  • Advanced segmentation
  • Experience prioritizing
  • High granularity reports

Our platform's segmentation parameters include the whole user journey, enabling businesses to create more accurate and personalized browsing experiences that better resonate with users. Also, we allow for simultaneous experiences and offer identity resolution and APIs for evaluation, data enrichment, and export.

We put together website personalization, Content Management System, AB testing, and analytics all in one platform. Explore how you can increase customer engagement, improve conversion rates, and drive revenue growth using Croct.

Take a look at our demo ??


Improve your personalization skills with these amazing resources we selected!

We put together a list of hand-picked content about personalization for you to accelerate your journey and learn more about this strategy that took over the marketing and growth market.

Explore our selection and take your personalization knowledge to the next level ??

Awesome personalization resources.





#googleoptimize #abtesting #personalization #CRO

Satya Sai Ram Vanga

"SAP MM Graduate | Ready to Drive Business Growth Through Efficient Supply Chain Management"

1 年

Looking for an alternative to Google Optimize or Optimize 360? Check out customfit.ai! With features like multivariate testing and analysis, easier installation, and 1000+ parameters for personalization, it's perfect for mature CRO teams. Plus, with simultaneous and concurrent multivariate testing, you'll get results even faster. Give it a try! #CustomfitAI #CRO #MarketingTools #GoogleOptimizeAlternatives

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Ellen Rodrigues

Digital Supply Chain Analyst | PowerBI | Digital Projects | Digital Transformation

2 年

Olá, estou tentando contato com os colaboradores da empresa, mas sem sucesso!! Alguém poderia me auxiliar?

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