Google Meet Product Strategy

Google Meet is an AI-powered, fast, easy-to-use, and secure video-conferencing platform.

Google Meet is an AI-powered, fast, easy-to-use, and secure video-conferencing platform.

If we Talk about Google Meet, they have 3 broad Segments which are very important for them.

1. Google Meet for Working Professionals
2. Google Meet for Education
3. Google Meet for Personal Use

The Adoption of Google Meet for Working Professionals is still on the higher side as Google Meet is part of Google Workspace Suite.

Google Meet for Education is also important as they continue to invest heavily in making Education and Distance learning Seamless.

The lowest adoption is for Google Meet for Personal Use because Users have different options like WhatsApp etc.

Google Meet Strategy

Let’s understand this: Every Video conferencing in 4 Steps

1. Leveraging AI to improve the User Experience of Google Meet in terms of Connect and Communicate
2. Simplified the Create and Connect to improve the Adoption of the Google Meet for the Personal use

Let’s see Google’s Meet Effort to improve the User experience in each of these areas in 2024

Connect

1. Connect via Video Messages
2. Meeting on the Go
3. Adaptive Audio in Google Meet [Now you don't have to Look for a Meeting Room]

Communicate

1. AI-Powered Studio Lightening
2. AI-Powered Studio Sound
3. Live Caption
4. Emojis, Background Images with AI

Collaborate

1. Collaborate and whiteboard with your teams in Google Meet
2. Embedding of Google Meet on Google Sheets and Google Docs etc
3. Collaboration with Polls, Quizzes, Breakout Room etc.

Along with this, they are making sure that it’s Safe and Secured.

Google Meet Potential Solves in 2025

Solve Number 1

Solve Number 2

Solve Number 3

Technomanagers

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