Google Analytics Made Simple: What Website Sessions Mean (No Tech Jargon!)
Inyene Udom
Helping ambitious coaches turn website visitors into clients by creating their wow website that shows up on Google l Three blog posts - Fully optimise them for SEO l Send back within 5 days l BETA-price - ￡99/Month I DM
Google Analytics can feel too techy to understand, but it’s just a smart assistant for your website.? It helps you track what’s working, what’s not, and what’s sending visitors running for the exit.
If you’ve ever asked yourself:
Then you need to understand Website Sessions—one of the easiest (yet most powerful) numbers in Google Analytics.?
What Are a Website Sessions?
A website session is a visitor’s trip to your website.? Every time someone lands on your website, Google Analytics starts a session timer. That session lasts until:?
The visitor leaves your website
They stay inactive for 30 minutes.?
It hits midnight (yep, Google resets sessions at midnight! ) Did that surprise you?
?
Where to find it:?
1?? Log into Google Analytics
2?? Go to Reports → Acquisition → Traffic Acquisition
3?? Look for Sessions
Why Should You Care About Your Website Session??
Knowing your session numbers helps you understand:?
? How many total visits your site gets (More sessions = more opportunities for sales! )?
? If people come back or just visit once (Returning visitors = stronger brand trust )?
? Which traffic sources send the most visitors (So you can double down on what’s working!)
How to Use Sessions to Improve Your Website?
1?? Track Your Monthly Growth Check your session numbers each month to see if your traffic is increasing. If not, it’s time to tweak your marketing!?
2?? Compare New vs. Returning Visitors Are people coming back, or do they visit once and never return? Aim for at least 30% returning visitors—it’s a sign that people love your content!?
3?? Identify Your Best Traffic Sources Find out if your visitors come from Google, social media, email, or referrals. Then focus your efforts on what’s driving the most traffic!
What’s Next??
If you want me to personally check your website stats and tell you exactly what’s working (and what’s not), grab my full website audit by clicking here to message me your website link.
Leadership Transformation Consultant | Organisational Resilience & Change Strategist | #ProjectMe Founder | TEDx Speaker
2 天前Thanks for this Inyene - I'll be honest - i'm really only just getting into all the ins and outs of Google analytics - so this is incredibly useful for me. I will definitely go and check out the website sessions now, I did see it the other day - but now I have greater context it will make more sense! Thanks!