Google AdSense: Things You Need to Know
Anam Zalika
SEO Executive || On-Page, Off-Page and Technical SEO || Guest Post Outreach Specialist || Content Creation/Optimization || Site Audit || Link Building and Organic Traffic Expert
In this section, I'll help you understand the basics of Google AdSense. It includes what AdSense is, how it works, and much more.
Google AdSense?is a program run by Google through which you as a website publisher make money by displaying ads. These ads may be text, images, videos, or any interactive media. They are targeted to the site based on the content and audience.?
There are tons of benefits of using AdSense ads on your site. For example, there's no limit to how much you can make with AdSense. It doesn't require any specific product for a user to sell. And it doesn't require a complicated process to get started on the platform.
One of the biggest advantages of using AdSense is that you can manage your ads on several sites. There's no charge to get into the program. So, if you're looking to make money using your site, look no further than AdSense.?
Google AdSense Metrics: What Are the KPIs
But how will you measure your success? Yes, you got it. Using the most important AdSense metrics or KPIs, you can measure the progress. Metrics refers to the values you're measuring. Understanding them will help you act accordingly and earn money effectively.
Some of the most important Google AdSense metrics include:
And you can add all these metrics to your?Google Analytics?(GA) to measure your progress in real-time. But first, you need to link your AdSense account to your GA account. Here's the giveaway;?pick the right AdSense metrics?for measuring your success.
The entire process of making money with Google AdSense is straightforward. It's a brilliant way for publishers like you to make money using the power of quality content. Advertisers want to display their ads on Google and Google-approved sites. Google displays them and gets a little money in return. And you get your money as a publisher as well.?
And this is how it works for you:
As you can see, Google AdSense works on a cost-per-click revenue sharing basis. Isn't it simple? Comment under this post if it's not! And I'll shed more light on the subject. But how much can you get paid?
How Much Does AdSense Pay
Google AdSense pays 68% of the revenue generated by the number of ad clicks on your site. Google keeps the remaining revenue. This is how Google mainly makes money. And just to give you a number, it has made $146.9 billion in 2020.
Website owners get 51% of the revenue generated by the number of ad clicks using Google Search. So how much will you earn with AdSense? It's hard to say exactly. Why? It's because your earnings depend on these factors:
And more. However, you can use?Google's revenue calculator?to estimate how much your site might earn. As per my experience, it lets you know a little more than you should really expect. Based on a number of factors, CPM (cost per 1000 ad impressions) can range from $0.3 to $2.
But if you create content around?high CPC keywords, you may get as much as $50 revenue per click. And that's huge!
AdSense Requirements
For displaying AdSense ads, you need to apply for the program first. And for getting approved, you need to fulfill the minimum?eligibility requirements for AdSense. For example, you must have your own unique content and abide by the?AdSense policies.
Let me reveal a few more criteria for you to follow:
Also, your site should be at least six months old before you apply to AdSense. But it's not a requirement. You can apply for AdSense anytime. But I recommend going for it once you have at least 100 visitors per day. The more, the better!
There are three types of sites that have quality AdSense revenue, according to Google. And it's important to understand this because this is how you'll monetize your site effectively.?
These website types include:
You need to create quality content regardless of the type of sites you choose. But you will say that a tool site doesn’t need content. Well, it does. But the value it offers is more worthy than the content.?
And you can use Google Keyword Planner and?Keyword Research Tool?to search for the right topics for your content site. After that, you would want to create your site and run ads on it to make money.
How to Make Money With AdSense
This step-by-step guide will help you learn how to earn money with Google AdSense. From picking your niche to making bucks, I'll outline everything for you here. Sounds exciting? Let's get started right now.
Pick Your Niche
Picking your niche is probably the first step of starting almost anything online. Why? It's because the general horizon is pretty too competitive for you. Also, in this noisy world, you want to have your voice heard.
So choose a niche or theme you want to create content around. Even the tools have specific niches.
This is how you can choose a niche for your blog:
What ads will be shown on your website and how much money you'll get depends on the ads displayed in your blog. Ads should be related to the contents of your site but not too general or specific either.
Buy Domain & Hosting
After you choose your niche, go for the perfect domain name and hosting as well. AdSense is a text-based ad network, so make sure your domain name has relevant keywords in it. But it's not a must, of course.
Branding domain names work just fine. Choose a hosting service that's reliable, fast, and secure. These are some of the top hosting services
I have been using their hosting services, and I vouch for their reliability. Connect the domain name with your hosting account. And set up WordPress to manage your blog's content.
Don't forget to benefit from these?top WordPress plugins and tools?to increase your site's functionality. After that, you would want to start creating awesome content.
Start Creating Quality Content
Content is the backbone of all the businesses in the world. Now that your site is ready with all the necessary tools, it's time to start creating quality content.
You don't want your blog visitors bouncing away in just a few seconds, right? So how do you create quality content?
Follow these quicks tips to create quality content:
Before you get started with AdSense, I recommend you create and publish at least 30 or more posts. Your blog will start getting traction. And this is how you start a publishing business online.?
In forums, showcase the best topics and start engaging with your audience. And in a tool site, you can add SEO-optimized descriptions for tools.??
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These are not compulsory requirements to apply for AdSense. But they help quickly get accepted by the ad network in most cases.?
Get Started with Google AdSense
Well, it's quite easy. Just create an AdSense account and add the AdSense code to your blog. This is how it will look like:
If you already have an AdSense account, here is how you can add a site:
Google will now provide you an HTML code that needs to be entered into your site for verification.
This way, you have applied for an AdSense account so that you may display ads to make money with your site. Some people who find it challenging to get approved for AdSense ads. Let's understand why and how you can avoid disapproval from Google.?
Get Your Site Approved for AdSense
Let me share a few tips on avoiding any disapproval from Google.
Wait after you've done everything right. Google AdSense has never rejected me. And the tips given above are the reasons for that. After getting approval, your site will start making money.
Connect Your Site With Google Analytics and Search Console
It’s not a must, you must analyze the data of your website to optimize it accordingly. For that, Google Analytics and Search Console can be handy. Both these products provide you with a lot of insight to grow your site.?
For example you can use queries suggested by Search Console to add to your existing posts or the new ones. This way, you’ll optimize your site for organic traffic.
Make Money With AdSense Site: Earn Even More
Google AdSense is a great way to monetize your website and start making money. But it's not just enough to place the ads on your site and wait for the money to start rolling in.
Here are a few things you can do to increase your ad revenue.
Place AdSense ads on high-traffic pages.
Place AdSense ads on pages that get a lot of traffic. This will ensure that as many people see your ads as possible. The more people who see your ads, the more money you'll make.
Select Appropriate Ad formats and Sizes
AdSense provides a variety of ad formats and sizes to choose from. Select the ad formats and sizes that work best for your site. This will help you maximize your AdSense earnings.
Place Ads Above the Fold
It's important to place your AdSense ads to be seen easily. Placing the ads above the fold will ensure that many people see them as possible.
Use AdSense Optimized Themes
There are several AdSense optimized themes available that you can use on your website. These themes have been designed to help you get the most out of your AdSense ads.
Place Ads in Appropriate Locations
Place your AdSense ads in appropriate locations on your website. AdSense allows you to place ads on various locations, including the header, footer, sidebar, and within the content. Experiment with different locations to see which ones work best for you.
Create AdSense Optimized Content
Google AdSense is a text-based Ad Network. So it's important to create AdSense optimized content. This means using the right keywords and writing content relevant to your AdSense ads.
Use AdSense Channels
AdSense channels allow you to group your AdSense ads. This makes it easier to track your AdSense performance and identify which ads perform the best.
Try New AdSense Ad Formats.
Google AdSense has AdSense ad formats that you can use on your AdSense optimized content. Experiment with new layouts and ad units to help you create a better AdSense experience for your users.
Use These Tips To Make Money With AdSense Even More
FAQs on How to Make Money With Google AdSense
Let me answer the most frequently asked questions about Google AdSense now.?
How much money can I make with Google AdSense?
Google pays you per click on their ads, depending on your niche, targeted location and tons of other factors. Just to give you an idea, you may earn $0.20 to $15 per click in many cases. For example, I make $0.68 per click on my sites.?
Is Google AdSense free?
Google AdSense gets the cut from the advertisers to display ads on your site. Publishers like you will get?68% revenue share?for your ads. But your participation in the program is free.?
What to do if my site gets rejected by Google AdSense?
Do not panic if your website doesn’t get approved by Google AdSense. Go back and invent the wheel again. See what you have done wrong and fix it. Read all the requirements before you actually apply for AdSense.?
How many posts are required to apply for AdSense?
Google doesn’t require you to have published a certain number of posts on your site. But I recommend publishing at least 30 posts before you apply for AdSense. And I also believe you should wait to see some organic traffic as well.?
How much time does it take to make money with AdSense?
You may start making money immediately after you start seeing ads on your site.?But how much time does it take to start making $1000 per month? Well, it depends, but it took me one year to hit $2000. And usually, 6-month time is enough to start getting substantial results.?