Google Ads Display Certification

I am glad to inform you that I have completed my second Google Ads certification, this time in Google Display Ads.

Google display advertising is appropriately served on websites and applications that are part of the Google Display Network (GDN), but there are other display ad networks available.

The Google Display Network is made up of over two million websites and apps that reach over 90% of internet users..

Google Display Ads are one of the most important ways to make money as a business. They allow you to reach your target audience and sell your product or service. But designing ads can be tricky. You want to create something that is eye-catching and will capture the attention of your audience, but you also don’t want to overdo it and turn them off.

The importance of display advertising

• Differentiate your brand
• Build brand awareness
• Improve the performance of your other ads
• Skyrocket results with retargeting

As I studied for this certification, I learned that Google Display advertisements may be used to advertise on more than three million websites and reach more than 90% of internet users around the world. This extensive reach allows you to locate fruitful target demographics, engage with them rapidly, and gain insights into their behavior.

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