Goodbye Kansas Studios enters the world of Cyberpunk 2077
Trevor Hogg
Freelance Journalist at VFX Voice, Animation Magazine, British Cinematographer
As part of the promotional campaign for Cyberpunk 2077, Polish video game publisher and distributor partnered CD Projekt Red with Goodbye Kansas Studios to produce an trailer for E3 as well as television commercial; a key member of the team was Fred L?fberg, Director of Goodbye Kansas Studios.
At Goodbye Kansas, we pride ourselves on our digital humans work. CD Projekt Red wrote a script that both played to this strength and would best present the core strengths of the game. CD Projekt Red also shared some fresh concept art with us so we could create a trailer that worked to emulate how a mission could play out in the game, told in a cinematic narrative.