Good Reads November 25, 2024

Good Reads November 25, 2024


Innovation Accounting Program

Predicting innovation ROI

Join our Innovation Accounting training and learn how to predict impact and return on investment (ROI) using real-world projects. Get results you can use right away.?

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Tip of the week

Keep meetings brief;?you have better things to do.

Food truck simulation

Check out our new game!?Play a?chef trying to get funding for a food truck and learn to predict innovation ROI along the way.?

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P-hacking your A/B tests, by Jason Cohen

Why half of your “successful” A/B tests are false-positives.?

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My three takeaways from Product at Heart 2024, by Francesca Cortesi

Innovation sometimes shows up in unexpected?places.

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Three reasons to insist on outcome-based planning, by Noa Ganot

Implementation of outcome-based roadmaps?can be tricky, but it's important to stick with it.

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Founder mode vs. manager mode: Why it’s a false choice, by Robyn Bolton

Effective leaders strike?a balance between founder and manager modes.

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Why AI makes the perfect customer focus group, by Chris Silvestri

Use artificial intelligence to decode buyers' psychology and hone your marketing messaging.

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Dealing with stakeholders coming with solutions, not problems, by Ant Murphy

What to do when people?come to you with a solution looking for a problem.?

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