The Golden Rule Of Business ????
Dre Baldwin
I Help Top 2% Performers Maximize Your “Game” In 3 Key Areas: *?? Performance ?? Consistency ?? Results* The Tools Of Pro Athletes Applied to Business & Life. Author: “Work On Your Game” & “The Third Day”
In conversations with my first business mentor, we talked about delegating and hiring other people to work for me.
She gave me an important rule of thumb that I still utilize to this day.
“The last thing you ever offload, Dre, is your money.”
In other words, hire people to edit your videos, post your articles, reply to social media comments, and manage your inbox.?
The last thing you hire someone else to do is the thing that makes the money. That should be the job you ALWAYS keep, even if you have only one.
The Golden Rule of Business: Whoever controls how the money is generated, controls the business.
Your business is not your products.
It is not your service.
Your clients and customers are an asset – but they are not the business.
The business is the way that the money is generated.?
Business: the practice of making one's living by engaging in commerce.
Business occurs when there’s an exchange.?
Your products or services for your prospects’ money.?
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When that exchange occurs, you're doing business.?
So, whomever in your business is best at making exchanges happen, controls the business.
Because, if that person goes away, what happens to the business?
What all this means: You need to get good and stay good – really good – at making the money move in your business. It is the most important job there is.?
As a matter of fact, until you master this, it is the ONLY job you have. Because nothing else in your business matters if there is no money moving.?
If there are no exchanges, you don’t have a business.
This is not a task to pass off to staff.
Yes – hire coaches, read books, sign up for programs, attend conferences.
AND, be sure you personally apply and use what you learn and know.
Because if you don't have mental and tactical ownership over the means of generating money, you don't own your business.?
The person who does have these abilities owns YOU.?
Join me in Work On Your Game University so you know how to make the money move in your business – which means never being a slave to your own staff, or to some consultant who makes more sales for your business than you. Because if they leave, you’re in trouble.?
Learn More: https://www.WorkOnYourGameUniversity.com/apply?