In the latest edition of Pinterest Power Moves, we are sharing about the keyword research tool- PinClicks. This app will expertly take your Pinterest research to the next level! Your pins may even go viral because the keywords you use drive the search.
PinClicks is designed to revolutionize the way you manage and grow on Pinterest. If you’ve been looking for ways to simplify your research, automate repetitive tasks, and gain deeper insights into your campaigns, PinClicks is the tool you’ve been waiting for.
What is PinClicks?
PinClicks is an all-in-one Pinterest marketing tool that brings automation, analytics, and design capabilities to your fingertips. While running multiple boards, managing several campaigns, or just trying to stay consistent with your pin research, PinClicks helps take the manual work out of the equation.
- Enter any keyword or topic & you’ll see the top pins & all their juicy stats
- See and compare top ranking pins in your niche
- Paste in any pin URL(s) to get the stats & interest annotations
- Target your ideal audience more effectively based on keyword phrases
- Find keyword variations that will allow you to rank
- Each pin gets a custom “Pin Score” to tell you how popular & fresh it really is
- Get all the interest “annotations” assigned by Pinterest
- Enter one keyword and PinClicks shows you all of the possible search suggestions
- Increase your relevance & reach
- Save the most inspiring pins
By leveraging PinClicks, you can scale your Pinterest marketing efforts without the overwhelm of manual tasks, all while improving your results.
Key Features of PinClicks
PinClicks is loaded with features designed to streamline and supercharge your Pinterest marketing efforts. Here are some of the standout tools that can make a big difference in how you manage your campaigns:
With PinClicks, You Can:
- Enter Any Keyword or Topic & See Top Pins and Their Juicy Stats: Simply input a keyword or topic, and PinClicks will instantly show you the top-performing pins related to that search. You'll get access to detailed metrics like repins, impressions, and click-through rates. This allows you to see what content is trending and successful within your niche, so you can better tailor your own pins for maximum impact.
- See and Compare Top-Ranking Pins in Your Niche: PinClicks gives you the ability to not just see the best pins but also compare them side-by-side. This feature is perfect for analyzing how competitors' pins are performing and figuring out what strategies are working for them—whether it's the design, keywords, or timing. Use this info to sharpen your own approach and stay ahead in your niche.
- Paste in Any Pin URL(s) to Get the Stats & Interest Annotations: Have a specific pin you want to dig into? Just paste its URL into PinClicks, and you'll instantly get all the stats you need, including engagement rates and interest annotations assigned by Pinterest. These annotations highlight the topics Pinterest thinks are most relevant to the pin, helping you better understand how it fits into broader audience interests.
- Target Your Ideal Audience More Effectively Based on Keyword Phrases: With PinClicks, targeting becomes more precise. The tool helps you discover and target keyword phrases that resonate most with your ideal audience. By leveraging these keywords, you can make sure your pins are seen by users who are more likely to engage and convert, ultimately driving more traffic to your content.
- Find Keyword Variations That Will Allow You to Rank: Ranking higher on Pinterest search is key to visibility. PinClicks helps you uncover keyword variations that give you the best chance of ranking at the top. This tool shows you how small adjustments to your keywords can make a big difference in your content’s discoverability.
- Each Pin Gets a Custom “Pin Score” to Tell You How Popular & Fresh It Really Is: PinClicks assigns each pin a unique "Pin Score," which reflects its popularity and freshness. The higher the score, the more likely the pin is to engage users and perform well in the Pinterest algorithm. Use this score to identify which of your pins—or competitors’ pins—are worth mimicking or promoting further.
- Get All the Interest “Annotations” Assigned by Pinterest: Understanding how Pinterest categorizes your content can be a game-changer. PinClicks reveals the interest annotations Pinterest assigns to each pin, which are key indicators of how the platform understands and promotes your content. With this information, you can optimize your pins to align better with the platform’s algorithms and user interests.
- Enter One Keyword and PinClicks Shows You All of the Possible Search Suggestions: By entering just one keyword, PinClicks will generate a list of relevant search suggestions. These suggestions are essential for optimizing your pin descriptions and titles, making your content more likely to appear in Pinterest searches and increasing your overall visibility.
- Increase Your Relevance & Reach: By combining all of these features—keyword targeting, interest annotations, and performance tracking—you can significantly boost the relevance and reach of your pins. PinClicks makes it easier to align your content with what users are actively searching for, driving more eyes and engagement to your pins.
- Save the Most Inspiring Pins: PinClicks also lets you save the top pins that inspire you the most. Whether you’re looking for design ideas, content strategies, or simply inspiration for your next pin, you can easily bookmark and revisit these standout pins whenever needed.
Benefits for Business Owners and Pinterest Advertisers
PinClicks isn’t just about saving time—it’s about getting better results. Here’s why it’s an essential tool for business owners and Pinterest advertisers alike:
- Increased Efficiency Through Automation: Automating your pinning schedule frees up your time, allowing you to focus on other areas of your business while maintaining a consistent Pinterest presence. The recurring pin feature ensures that your content reaches a wider audience without the need for constant manual effort.
- Scalability Made Simple: As your Pinterest strategy grows, so does the need for more efficient management. PinClicks makes it easy to scale your campaigns by automating repetitive tasks and providing deeper insights into what’s driving your success. Whether you’re managing one board or ten, this tool helps you stay organized and effective.
- Data-Driven Decision Making: The advanced analytics tools offered by PinClicks empower you to make smarter decisions. By tracking key performance indicators (KPIs) like clicks, impressions, and repins, you’ll be able to fine-tune your content strategy and ad targeting, ensuring each campaign performs better than the last.
- Real Results from Smarter Targeting: When you combine PinClicks’ automation with its audience targeting features, you’ll see real growth in engagement and conversions. Whether you're promoting your own products or running ads for a client, PinClicks helps ensure that your pins are reaching the most relevant audience, improving the effectiveness of your Pinterest ads.
Best Practices for Using PinClicks Effectively
While PinClicks is packed with powerful features, getting the most out of the app requires a thoughtful approach. Here are some best practices to ensure you’re maximizing its potential:
- Plan Your Content in Advance: Take advantage of PinClicks’ scheduling feature by mapping out your content strategy for weeks or even months ahead. This allows you to stay consistent with your posting without scrambling to create new content at the last minute.
- Leverage Analytics to Refine Your Strategy: Regularly check the analytics dashboard to see how your pins are performing. Pay close attention to metrics like impressions, repins, and clicks to identify high-performing content. Use this data to refine your pinning strategy, double down on what’s working, and adjust or replace underperforming content.
- Optimize Audience Targeting: Make sure you’re using PinClicks’ audience targeting tools effectively. By zeroing in on specific audience segments, you can ensure that your ads and organic pins reach people who are more likely to engage and convert. Revisit your targeting strategy regularly to adjust based on new insights.
- Integrate with Canva for Seamless Design: Use PinClicks’ Canva integration to create visually stunning pins that capture attention. With customizable templates, you can maintain a consistent brand aesthetic while still creating diverse, engaging content. Great design plays a huge role in driving clicks and engagement on Pinterest, so don’t skimp on this step!
PinClicks is more than a research tool—it’s a key to unlocking Pinterest secrets. By simplifying the time-consuming task of analyzing keywords, PinClicks allows you to focus on the bigger picture: scaling your business and achieving your marketing goals.
Whether you’re an entrepreneur looking to grow your brand or a digital marketer running multiple Pinterest accounts, PinClicks helps streamline your workflow and deliver real, measurable results. PinClicks can give you the competitive edge you need to stay ahead.
Ready to take your Pinterest marketing to the next level? Give PinClicks a try and see the difference it can make in your workflow and results. If you’ve used the app before, I’d love to hear about your experience—share your thoughts in the comments!
For those who haven’t explored PinClicks yet, click [here] to learn more and get started. And as always, make sure you’re subscribed to Pinterest Power Moves for more tips, tools, and strategies to boost your Pinterest marketing success.
