Go Digital or Go Bust: digital transformation in the recruitment process

The pandemic has exposed inequalities like never before. Due to the “tech-tonic” shifts, many organizations have now realized that it is the need of the hour to become tech-friendly. In the wake of digitalization, new technology has embedded in the office culture. The remote work culture is on the rise hence, many traditional job profiles, from accountants and financial services to marketing are now getting tech-enabled. This has also changed the framework of recruiting drastically. Hence, a large number of companies are digitizing their talent acquisition strategy and making the shift towards virtual platforms to recruit effectively.

But what benefits does this transformation serve?

• Digital transformation can improve workflow and free up recruiters’ precious time by facilitating automation, thereby allowing them to remain dedicated to core business tasks.
• It is extremely important for providing employees with a better experience and making them feel more involved.
• It can help companies build a strong brand image online to attract top industry talent.

Since digital recruitment strategies are proving to be highly effective even during uncertain times, their adoption is bound to increase in the future.

From holding face-to-face interviews to conducting online assessments to test prospective job applicants, plenty of modern-day recruiters are resorting to smart digital hiring strategies such as social media recruiting, mobile recruiting, analytics, etc., in order to keep the talent acquisition process going uninterruptedly.

But the question that arises now is what technology can we adopt to be tech-ready?

Artificial Intelligence(AI) is the new tech language now. which has redefined the global recruitment platform. Every company wants to expand its online presence and hence cannot deny opting for software solutions driven by Artificial Intelligence. The proper implementation of AI can work wonders and win the war of top talent. Let’s see the top 5 ways in which AI can transform recruitment modern talent acquisition scenario in 2020.

•  Automation of manual tasks: AI can be beneficial in automating tasks that do not require much creativity and effectively managing other essential business operations.
• Facilitating accurate and catchy job descriptions: Formulating job descriptions is no longer a cumbersome process. With the introduction of AI, recruiters do not spend numerous hours creating job descriptions. Formulating sufficiently detailed JD’s with appropriate words describing roles, responsibilities, educational qualifications, etc has become easier.
•  Smart hiring algorithms can help shortlist prospective job candidates much faster: Human resources personnel can now swiftly scan resumes and fetch out the information needed to analyze applicants’ skills to determine whether they are suitable for the advertised job role or not.
• Streamlining the management of interviews for identifying the best talent: Selecting the right candidate for the job requires holding well-structured interviews and filtering out the unfit candidate from the pool of applicants. AI can be useful in streamlining such applicants.
• Predictive analytics to make more informed and strategic decisions: The greatest benefit of predictive analysis is that it eliminates biases and human errors from recruitment and hence gives a clear view of the bottlenecks that impair the hiring process. It helps in formulating better recruitment policies and assessing the screening sources to determine the best ones.

Considering the present scenario, digitizing recruitment has become a pressing priority for recruiters looking to gain a competitive advantage over other talent acquisition leaders. Hence, it has now become the need of the hour to set the path of digitalization and make it the future for us!