Global Hydroxycitronellal Market Insight

Hydroxycitronellal is expected to develop at a more moderate growth rate in the next few years. According to the WK-chem Research “Global Hydroxycitronellal Professional Survey Report 2022, Forecast to 2027”, The market is fueled by the rising trend of usage of hydroxycitronellal in fragrance & flavor intensifying applications, extensive growth of the overall cosmetic & personal care industries, and the proliferating usage of food-flavoring agents. The compound annual growth rate (CAGR) for the 2022-2027 period is projected to be 4.13% base on WK-chem Research regression analysis model.

Analysts’ Viewpoint:

“Thanks to advances in biotechnology, synthetic ingredients have come a long way. The accumulation of new smells and tastes according to different tastes will cater to new consumers, which will provide ample opportunities for the Hydroxycitronellal industry to grow in the future.” said Amy, Senior analyst, Chemical & Material Market Research Center in WK-chem Research. “Population growth, increasing urbanization, and changing lifestyles have led many manufacturers to focus more on new product development in the personal care industry. Many manufacturers are launching new products in the personal care industry to meet changing global demands.”

Market insight:

The need for hydroxycitronellal has increased owing to rising demand for personal care products such as skin care, hair care, and medicated oral care products. Aroma compounds such as hydroxycitronellal are major components in scents, mouthwashes, cuisine flavors, medical materials, and other products. These chemicals are the key chemical compounds in any application that produce aromas or fragrances, as well as impart unique aromas to foods and beverages. The chemical is not only a fragrance initiator but also a mood enhancer and an intensifier of potency. Consumers' rising concern about their appearance has resulted in a quick uptake of personal care products and cosmetics items. In addition to the growing focus of male consumers on skincare and grooming to enhance their appearance and take better care of their skin, as well as the trend of easy access to beauty products through multiple channels, such as major retailers, drug stores, and online e-commerce sites, is expected to drive revenue growth of the market during the forecast period.

Hydroxycitronellal is considered a frequent and well-recognized chemical allergen in CosIng, a database of cosmetic substances and ingredients developed by the European Commission. The European Union Scientific Bodies identified hydroxycitronellal as a skin sensitizer. Therefore, it may cause allergic reactions, such as itchy skin or rashes. The European Union does not allow its use in cosmetic products owing to its allergenic properties. However, maximum concentration in a ready-to-use preparation is 1.0%. The European Chemicals Agency (ECHA) classified this chemical as toxic to aquatic life with long-term effects. The use of hydroxycitronellal at excessive levels in household cleaning products raises safety concerns owing to its potential to produce allergic contact dermatitis and other side effects. These factors are expected to hamper revenue growth of the market during the forecast period.

Competition Landscape:

Competitive landscape of the global hydroxycitronellal market is fairly fragmented with many key players operating on global and regional levels. Key players are engaged in product development and strategic alliances to expand their respective product portfolios and gain a robust footing in the global market. This WK-chem Research market report is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading Hydroxycitronellal companies that include BASF SE, Azelis, Zhejiang NHU Co., Ltd., Takasago International Corporation, Miltitz Aromatics GmbH, Hairui Chemicals, Cargill, Incorporated, Berkshire Hathaway Inc., RAG-Stiftung, and Element Solutions, Inc.

Segmentation of Hydroxycitronellal Market:

Based on grade type, the global hydroxycitronellal market is segmented into domestic grade and industrial grade. The domestic segment is expected to register a rapid revenue growth rate during the forecast period owing to the growing demand for synthetic aroma ingredients specifically intended for household use. The domestic grade includes perfumes, soaps, detergents, and other personal care products. Domestic-grade products have a relatively mild aroma compared to industrial-grade products, causing no health risks or skin infections. The highest concentration of fragrances is found in commercial perfumes and colognes, i.e., 20%-30%, respectively. A single perfume contains between 10 and 300 different fragrances. These factors are expected to boost revenue growth of the segment.

Based on type of fragrance, the global hydroxycitronellal market is segmented into floral, sweet, citrus, fruity, and musky. The floral segment is expected to register a steady revenue growth rate during the forecast period owing to growing need to uplift mood. Flower essences possess emotional and physical healing properties, such as calming, relaxing, mood-lifting, and energy-boosting. Floral fragrances also cure headaches, boost confidence, and guarantee that the user gets through the day without any stench. The floral aroma is rich in pheromones, which makes its users more appealing. For example, jasmine is well known for its soothing qualities and ability to assist with depression. Rose and lavender are also known to provide relief from depression, insomnia, and anxiety. The aroma of lilac brings calm and promotes sleep.

Based on application, the global market has been segmented into perfumery agents, flavoring agents, chemical industry, personal & oral care, and others. The perfumery agents segment is expected to register a fast revenue growth rate over the forecast period. Hydroxycitronellal has a sweet, floral aroma but displays a bitter flavor above 20 ppm, or even much below that level. Aldehyde is one of the most prevalent components used in perfumes. Based on the type of flower, perfumes contain levels ranging from 1% to 30% or 40%. The high-quality hydroxycitronellal in perfume compositions enhances the aroma of berry complexes, citrus, violet, cherry, and others. Biotechnological advancements have contributed to the significant improvement of synthetic ingredients. A variety of new scents and flavors have been developed to cater to the needs of new consumers, resulting in increased revenue growth of the segment.

Hydroxycitronellal Market: Regional Analysis

In terms of geography, the global Hydroxycitronellal market has been segmented into: North America, Asia Pacific, Europe, South America, and the Middle East and Africa. North America accounted for largest revenue share in the global market during the forecast period. Rapid growth rate of the market is attributed to increasing presence of major market players such as Cargill, Incorporated, Berkshire Hathaway, Inc., Element Solutions, Inc., and others. Rise in disposable income and high spending capacity of the U.S. population have also contributed to rising interest in personal hygiene products such as fragrances, soaps, antiseptics, and others.?The U.S. government's stringent regulations regarding the use of chemical additives in various products, including perfumes, soaps, and body care products to prevent skin diseases, are expected to drive revenue growth of the market. The U.S. Food and Drug Administration (FDA) stated on 9 March 2022 that an organization must maintain safety information summaries that contain about the safety information for ingredients and products as well as formula compositions, manufacturing processes, consumer comments, and other data that will allow FDA to inspect a product's safety.

The market in Asia Pacific is expected to register a significantly rapid revenue growth rate during the forecast period owing to growing consumer base, low cost, and availability of raw materials. Technological innovation in the market for extraction of aroma chemicals and a surge in R&D activities among key industry participants have contributed to the growing varieties of customized aroma chemicals for targeted applications. Increasing awareness of personal hygiene and introduction of innovative products designed to meet consumers’ changing preferences and demands are factors driving revenue growth of the market.

Cagr: 4.13%

Largest share area：North America

Largest share country：the Unite States

Product Type(by Grade Type)：domestic grade and industrial grade

Product Type(by Fragrance)：Floral, Sweet, Citrus, Fruity, and Musky

Application：Perfumery Agents, Flavoring Agents, Chemical Industry, Personal & Oral Care, and Others

Leading Company: BASF SE, Element Solutions, Inc., Zhejiang NHU Co., Ltd., Takasago International Corporation, Cargill, Incorporated