Global Communications Toolkit (All Chapters): Skills, Strategies & Storytelling Across Four Continents - My Life As An International Journalist
MJ lectures to Chinese Journalism students at Beijing Foreign Studies University, in 2019.

Global Communications Toolkit (All Chapters): Skills, Strategies & Storytelling Across Four Continents - My Life As An International Journalist

This is the newsletter for a book project that spans my career, to date. Part memoir, part travelogue and part textbook, this how-to guide can help anyone improve their ability to communicate more persuasively with any audience. Especially, a foreign audience. It features my unique methodology, which I've dubbed The MJ Method: a hybrid approach drawn from the International Journalism skills, strategies and storytelling I've learned - as an American fortunate enough to have lived and worked in Europe, Africa and China - then applied to the challenge of how to deliver impactful Global Communications.

I’ll publish roughly one new chapter per week, until all 30 are published. You'll also find a handful of "Special Editions" mixed in.

I dedicate this project to my three cherished children – and my beloved brother-in-law, Dr. Joseph F. Scalia, who recently died at age 53. A brother and friend, Joseph always encouraged me. As for my kids: If you ever wonder what my life was like during your childhood – amid our journey from New York, to Central Europe, to Southern Africa, then to China – this book is for you.

In case you missed them, click to read the chapters I've published so far:

INTRODUCTION: A Method For You, Too

CHAPTER ONE: A Method Is Born

CHAPTER TWO: A Journalistic Journey Begins

CHAPTER THREE: My Big Break

CHAPTER FOUR: What Editors Want

CHAPTER FIVE: What Audiences Need

CHAPTER SIX: The Flourishing Freelancer

CHAPTER SEVEN: The "Biased" Journalist

CHAPTER EIGHT: Touched By Terror

CHAPTER NINE: Journalist Turns Teacher

CHAPTER TEN: Unmasking UNRWA: An Investigation

CHAPTER ELEVEN: Scattering Seeds Around Slovakia

SPECIAL EDITION #1: My Toolkit Applied to #SustainabilityStorytelling

CHAPTER TWELVE: MJ's Filters & Polishers, Part I

CHAPTER THIRTEEN: MJ's Filters & Polishers, Part II

SPECIAL EDITION #2: My Toolkit Applied to #Disinformation & #FakeNews

CHAPTER FOURTEEN: The Psychology of Interviewing

CHAPTER FIFTEEN: Interviewing Skills & Strategies

SPECIAL EDITION #3: To Illuminate Your Impact, Try "The Fork in the Road"

SPECIAL EDITION #4: How to Write A Winning University-Application Essay

SPECIAL EDITION #5: My Toolkit Applied to "China's Global Communications Challenge" (Part I)

SPECIAL EDITION #6: My Toolkit Applied to "China's Global Communications Challenge" (Part II)

CHAPTER SIXTEEN: Writing Our Story

CHAPTER SEVENTEEN (Part I): In Prague, Honing My International Journalism & Storytelling Method

CHAPTER SEVENTEEN (Part II): In Prague, Honing My International Journalism & Storytelling Method

SPECIAL EDITION #7: Why Global-Minded Companies Need Global Communications (Especially, Chinese Companies)

CHAPTER EIGHTEEN: Steps to Nurture & Protect My Intellectual Property

CHAPTER NINETEEN: A Foreign Correspondent Who Loves Teaching It, Too

CHAPTER TWENTY: Durban, The Sequel – Isolating Israel Internationally

CHAPTER TWENTY-ONE: How I First Built My Brand & Thought Leadership

CHAPTER TWENTY-TWO: Teaching Journalism to the Chinese - In Prague & Hong Kong

CHAPTER TWENTY-THREE: Send a Postcard - Your How-To Guide to International Storytelling ... Without Leaving Home

CHAPTER TWENTY-FOUR: Minorities & Me - My Writings, Trainings & Advocacy for the Roma of Central & Eastern Europe

*****

MJ Method Communications

#internationaljournalism #globaljournalism #foreigncorrespondent #foreigncorrespondents #foreigncorrespondence #journalist #journalists #reporter #reporters #media #mediacoverage #foreignnews #foreigncoverage #mjmethod #GlobalCommunicationsToolkit #globalcommunications #internationalcommunications #crossculturalcommunications @globalcommunicationstoolkit #mjmethodcommunications #china #chinesecommunications #chinesecommunicators #beijing #hongkong #chineseglobalcommunications #chineseinternationalcommunications #shanghai #hangzhou #lesotho #hungary #slovakia #unitednations

MJ Method Communications

Zanele Zungu

Strategic Communications

1 年

Thank you for sharing

Charity Kiambuthi, MPRSK

Ag. Dean of Students, Lecturer in Communication Studies, Social Media Content, PR & C4D. Member of University Resource Mobilization Ad Hoc Committee/C4D Global Network Member & MPRSK

1 年

I would love to have a hard copy once it's available.

Charity Kiambuthi, MPRSK

Ag. Dean of Students, Lecturer in Communication Studies, Social Media Content, PR & C4D. Member of University Resource Mobilization Ad Hoc Committee/C4D Global Network Member & MPRSK

1 年

Thank you sharing. You have brought out the importance of effective communication in the training field. Great stuff right there.

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