Giving Back to Those Who Need It Most

As leaders of business, we all get pulled in a multitude of directions. Along with responsibilities of the job, comes the responsibility to give back to the community. I love Kansas City and its surrounding areas.

What can we do for those in our community who need it most? The answer is: a lot.

Charities are aplenty, but when you find one you connect with, the giving feels right—it’s second nature. For us at CreativeOne, the charity we felt pulled toward is the Rock Chalk Roundball Classic. It’s a basketball game featuring University of Kansas basketball team alumni benefiting children undergoing treatment for pediatric cancers.

The idea started in 2009 as a basketball game to honor the life and work of a youth pastor. Today, the charity has raised more than $233,000, and that money goes directly to the families dealing with various pediatric cancers.

Because the charity is focused on kids and their families, you can feel the impact you’re having immediately. Is there a better feeling than that? Probably not. The bonus? The smiles you see on the kids’ faces—a pretty priceless thank you if you ask me.

By helping ease the financial burden these families face, these kids and their parents can focus on what matters most: getting better.

I hope you’ll consider joining us in our support for the 2018 Rock Chalk Roundball Classic. It’s a decision that comes with a lot of feel-good reward.

If you have any questions, please feel free to reach out to me. I’d be happy to answer any question you have or tell you more about why we feel so drawn to this particular cause.

Dennis Mattern / VP - Training & Development / CreativeOne