Gift Cards Are Not Personal - Personalize Your Gift With GFTD

It seems like everyone has one: a gift card they were given a year ago, only discovered after cleaning out a junk drawer or old purse. It may have been given to us months (or even years) prior, potentially even losing value in their stasis. Last year, CreditCards.com?conducted a study?to determine the number of Americans who own an unused gift card. They found that 47 percent of adults have at least one gift card, voucher, or store credit they have held on to. This money is going to waste, lying in the homes of people who may have lost them or don’t care enough to carry another card in their already full wallet.

The average amount of money on gift cards left unspent is $175, with a 51 percent of Gen Z and 52 percent of millennials reporting possessing unused gift cards. The average millennial has $226 on gift cards, whereas baby boomers have closer to $133. No matter what age group collects the most dust on their gift cards, it is still a lazy gift overall. John Waters even expressed the belief that “the rudest possible gift is a gift card. It means you think the person is stupid and has no interests.” Whether they be difficult to keep track of, lazy, or a detriment to the environment (or all three), gift cards are an outdated need.?

The increasing use of technology is leaving little room for gift cards to continue as a gift form. With GFTD, is no need to carry around a tiny plastic card that will take hundreds of years to decompose. GFTD allows for an enhanced experience that makes giving a “gift card” unlike the gift card in all negative aspects. GFTD reduces the environmental impact of gift cards in its entirety, as gifts are sent online—which also prevents the gift from getting lost. Because GFTD allows users to create specific lists of what they want, gifts are no longer lazy (nor do they imply that the recipient is stupid and has no interests). Instead, each gift is perfectly attuned to the interests and desires of the user that listed it on their account. Choosing GFTD enhances the experience overall.