Getting Your Past Podcast Guests to Share Their Episode
If you're a podcast host with an interview-based podcast, you've felt the pain I'm about to mention. You have a great interview with a guest, the episode comes out, you send them the links and some assets to share, then crickets. Thankfully, this painful reality doesn't have to be yours.
In this episode, Karen Louise Roberts shares the formula for getting podcast guests to promote their episodes. Get ready to go from being ghosted by guests to watching them become your show's ambassadors!
?? Watch or Listen to This Episode of Podcasting Made Simple: https://PodMatch.com/Episodes (Then Search "317")
?? Big Ideas From This Episode:
#1. Clear Communication
Provide guests with specific, easy-to-follow instructions on how they can share their episode, ideally through a simple, direct request.
#2. Provide Shareable Assets
Create and distribute compelling promotional materials, such as graphics, audio snippets, or pre-written posts, to make sharing effortless.
#3. Establish Sharing Expectations Early
Set the expectation during the pre-recording phase that sharing is part of the collaboration, integrating it into your guest onboarding process.
#4. Show Appreciation
Acknowledge and thank guests for their participation and any subsequent shares, fostering goodwill and encouraging further promotion.
?? Final Thought:
Encouraging guests to share their podcast episodes is crucial for expanding your reach and maximizing the impact of each session. By making the sharing process as straightforward and rewarding as possible, you ensure guests are more likely to promote their appearances. Implementing these strategies not only enhances your show's visibility but also strengthens relationships with guests, creating a network of advocates for your podcast.
?? Did you listen to or watch this episode of Podcasting Made Simple? If yes, what was your biggest takeaway?
Creator/Host of Zestful Aging Podcast, heard in 106 countries. Owner of Zestful Aging Coaching.
4 天前she's great!
I produce podcasts that create connection and disruption.
3 周Podcasters: you don't have to be the "best" in your niche, or even strive to be the best in your niche. It can be so easy to fall into this myth that in order to be successful or be seen as legitimate in whatever space you're in, that you have to outshine everyone else. ...This is how you burn out, or crumble from the pressure of comparing yourself to others. But honestly, good information is everywhere. It's cheap, even. We have the Internet, we have AI, and there's always going to be someone out there who's more of an "expert." But thankfully, the majority of the time, that's not even what listeners are looking for. At least, it's not the ONLY thing they're looking for. They're looking for good stories, they're looking for connection, they're looking to be emotionally moved, they're looking for inspiration, for laughter, for depth, for new perspectives. And only you can bring those things in the unique way that YOU do. #podcasting #podcastingtips #podcaststrategy #podcastmarketing #womeninpodcasting #womenwhopodcast #brandbuilding #thoughtleadership #womenleaders
CEO Innovative Events | CAM Cyber Tech Connection | Members Advocate MSP Association of America | Passionate about building relationships, not transactions!
3 周Great insights! Clear communication and shareable assets are key to engaging guests and boosting visibility.
Podcast host+guest brilliantly. ??I'll teach you how. Your message is too big to keep to yourself. You can create BINGE-WORTHY Content! | ??Microphones + ??Big Dogs +??+ ??VIP Clients
3 周This has me thinking - Getting Your Teeny Bopper to Clean Their Room...the tension feels similar to this episode!