Getting to yes – the easy way

Hi! You’re here because you’re a woman who runs an independent consulting business, and you want to learn how to make it more profitable. In our world, that means doing more of the work you love, with the clients you enjoy, and getting paid for your value, not your time.

Here, you'll discover effective strategies to implement in your consulting business, as well as hear inspiring stories from other smart and successful women who are also running their own consulting businesses. Along the way, you’ll learn that you can build the consulting business you want, that lets you live the life you want, and you’re not alone.?

I'm glad you're here! Let's dive in.

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Consultants often tell me they can’t make more money without getting super overworked - that may be the case for you, too.?

Oftentimes, that’s because the services you offer are time-intensive, so with just a few clients, you can quickly reach capacity.

Other times, you can get really excited about a new potential client, but the client wants to “start with something small” first. The problem, though, is that “something small” can be something that still takes a lot of time, just for less money.

But there IS a way to make more money without getting overworked, and finally being able to seize opportunities to get in the door with clients in a profitable way.

It’s called The ETSY Offer, and it’s NOT about crafts:

ETSY stands for Easy to Say Yes. It’s not easy to say yes because it’s inexpensive, but because it works the way clients make purchase decisions.

What I love most about an ETSY offer is… it’s both easy to sell AND easy to deliver. If you think about your work as a jar of rocks, the ETSY offer is the sand between the rocks.?

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Take my client A, for example.?

Recently she was talking to a client she really wanted to work with. She knew delivering for them could really open doors for her.

The problem was, she’d only previously sold her work based on long retainers. And it became obvious on the call that they needed a quicker win to solve a pressing problem.

Previously she’s steered clear of smaller projects because she worried she might wind up doing too much work for not enough money. And this might distract her from where she wanted to go or undervalue her service.

But in reality, the “Phase One” of her longer retainer service was exactly what this client needed.

So together we crafted an ETSY – Easy To Say Yes offer – that spoke directly to the needs her clients had disclosed on the call.

Here’s what happened ??

Her clients got the results they needed, and A got her foot in the door and a reputation for delivering value.

Listen, you’ve spent so much time focusing on your big offer, you DON’T want to blow it up. I get it.

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Don’t worry, an ETSY offer isn’t a shift in service.

It’s a clearly defined offer that enables you to step in quickly when you see an opportunity.?

An ETSY offer means you can STOP missing out on opportunities that come up, just because your big offer isn’t the right solution. It’s perfect for the clients who don’t need your whole service or program, but could get tremendous value from part of it.?

Plus, it’s an excellent opportunity to start AND nurture your relationships by delivering value FAST.

So if you sometimes feel like you can’t capitalize on the problems your clients are talking to you about, because you’re “stuck” selling your one big thing – consider creating an ETSY offer.

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Would you like a copy of the ETSY Offer Strategy? Write back to this email with “ETSY” in the first line and I’ll get you the link.

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To your success,

Leah

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Hi! I'm Leah Neaderthal. I'm a sales coach for women consultants and the founder of Smart Gets Paid.

When I left my corporate career and started my first consulting business, I learned three things very quickly:

1- It’s 1000x harder to sell your own stuff than to sell someone else’s.

2- Marketing is not selling.

3- I had no idea how to sell.

I needed clients, but I didn’t know how to actually get them, and I was terrified of coming off like a used car salesman. It made me doubt whether I was even cut out to run a business.

So I taught myself how to get new clients in a way that feels authentic, allows me to be myself, and that works consistently. I now teach these techniques to others. Because I know it’s possible to learn how to land clients, and actually feel comfortable doing it, once you know how.

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Whenever you’re ready to start landing higher-paying clients, here are three ways I can help you.

1. Listen to the Smart Gets Paid Podcast

You’ll hear me chat with my actual clients as we tackle their biggest challenges in getting new clients, and you’ll learn sales strategies you can use today in your own business. It's the only podcast that can help you land higher-paying clients in your B2B consulting business. Listen on Apple Podcasts or your favorite podcast platform.

2. Get your copy of Referrals on Repeat

If you’ve gotten clients through referrals or word-of-mouth, and you want to start getting referral clients more consistently, get your copy of Referrals on Repeat, and start getting more referrals coming into your business today: smartgetspaid.com/referrals

3. Break through to the next revenue level in your consulting business with help from my team and me.

Learn the proven, step-by-step system women like you are using to get more of the clients they want, get paid way more for their consulting contracts, and build confidence that they know what they’re doing to get clients. Send me a message here on LinkedIn with “Breakthrough” in the first line and I’ll get you the details.

P.S. Whenever you’re ready to start landing higher-paying clients, here are three ways I can help you.

1. Listen to the Smart Gets Paid Podcast

You’ll hear me chat with my actual clients as we tackle their biggest challenges in getting new clients, and you’ll learn sales strategies you can use today in your own business. It's the only podcast that can help you land higher-paying clients in your B2B consulting business. Listen on Apple Podcasts or your favorite podcast platform.

2.? Get your copy of Referrals on Repeat

If you’ve gotten clients through referrals, and you want to get them intentionally instead of waiting around for referrals to happen, grab our 5-step system to help you fill your pipeline with referrals consistently. Get your copy of Referrals on Repeat today: smartgetspaid.com/referrals.?

3. Learn a proven system and implement it in a community of like-minded women running real consulting businesses.?

You've gotten this far without a sales strategy... imagine what would happen if you had one. Learn the proven, step-by-step system women like you are using to get more of the clients they want and get paid for their value, not their time. And get help from me and my team every step of the way. Send me a message with "Clients" in the first line and I’ll get you the details.