Getting noticed
If you've read some of the last posts I've written, you know that I do a lot of thinking in the car and at the gym. While driving to a meeting, I went back to a familiar discussion I seem to have with myself. What is a million dollar tag line, slogan or phrase I can use for my business. Something short and catchy but conveys what it is that I do. Corporations will spend hundreds of thousands if not millions on the next catchy slogan. How about McDonald's, We love to see you smile, You deserve a break today, and I'm lovin' it. There's Pepsi, The choice of a new generation, or Chase. So you can. I don't have millions to give to an ad agency to come up with something for me, so I get in my car and drive, or hit the treadmill. It's not a bad trade off considering gas has gone down.
So I am now opening this up to see if this is the one, or is it the one for right now? Disregard the cute dogs in the photo. That is not a part of the phrase. Does the phrase give you a good idea of what I do, or at least spark enough interest to want to know more?
Once again...
Get noticed. Be memorable