GetResponse vs. ClickFunnels: Which Tool is Right for You? ??

Today, marketing has never been easier, thanks to all the amazing tech at our fingertips. ?? But choosing the right tools for your marketing efforts can feel overwhelming. If you’re here, you’ve already narrowed it down to GetResponse and ClickFunnels.

If we had to pick, we’d say GetResponse is the better choice! ?? Why? It’s packed with features like email marketing, webinars, landing pages, push notifications, chats, and social media tools—all in one place. But the choice is ultimately yours, and this guide will help you decide.

We’ll compare features and pricing for both platforms so you can pick what fits your needs best. Ready? Let’s dive in! ??

Feature Comparison: Quick Overview

Here’s a snapshot of the features offered by both platforms:

A/B Testing Features: Who Does It Better? ??

GetResponse

GetResponse excels in A/B testing. You can test up to five elements at once—like subject lines, headlines, and forms—to find the best combination. Once the tests are done, GetResponse automatically applies the top-performing elements to your campaigns, boosting your chances of success. ??

However, while GetResponse shines in email testing, it doesn’t offer A/B testing for landing pages.

ClickFunnels

ClickFunnels offers A/B testing for landing pages, headlines, copy, CTAs, and images. ?? It tracks performance metrics like page views, conversion rates, and user behavior, all displayed in a handy dashboard.

But, unlike GetResponse, ClickFunnels limits testing to just two elements at a time, and its email A/B testing requires the expensive premium plan.

Verdict: Both platforms offer robust A/B testing, but GetResponse wins for email campaigns, while ClickFunnels is better for landing pages.

Template Libraries: Which Is Easier? ??

GetResponse

GetResponse offers a huge library of templates for emails, landing pages, and ads. These templates are optimized for mobile and desktop, ensuring your designs look great on any device. Plus, the drag-and-drop editor makes customization a breeze. ??

ClickFunnels

ClickFunnels also provides a variety of templates, mainly focused on sales and checkout funnels. While customizable, its drag-and-drop editor is limited to rows and columns, which can restrict design flexibility.

Verdict: If you need diverse templates for different campaigns, GetResponse has the edge. For sales-specific funnels, ClickFunnels takes the lead.

Marketing Automation: Simplicity vs. Investment ??

GetResponse

GetResponse makes automation effortless. You can set up workflows for welcome emails, cart recovery, or webinar invites with ease. Whether you’re a small business or freelancer, the intuitive tools and pre-designed workflows are user-friendly.

ClickFunnels

ClickFunnels doesn’t offer built-in marketing automation. To access email campaigns or workflows, you’ll need the $297/month Platinum plan, which integrates with Actionetics.

Verdict: If automation is a priority, GetResponse is the all-in-one solution. ClickFunnels requires extra investment for similar capabilities.

Conversion Funnels: Tracking Success ??

GetResponse

With GetResponse’s Conversion Funnel, you can track every step of a campaign—from landing pages and ads to emails and sales. Templates for webinars, abandoned carts, and more make it easy for beginners to get started.

ClickFunnels

ClickFunnels is known for its funnel builder. You can either build funnels step-by-step or use pre-made templates through its “Funnel Cookbook.” While effective, advanced features like email customization require a premium plan.

Verdict: ClickFunnels specializes in funnels but lacks multi-channel tools like webinars and chats. GetResponse offers more variety at a lower cost.

Which Tool Should You Choose? ??♀?

• Choose GetResponse if you want an all-in-one solution for email marketing, automation, and multi-channel campaigns.
• Pick ClickFunnels if your focus is entirely on creating sales funnels and you’re ready to invest in its premium features.

Still undecided? Start with a free trial of GetResponse—no credit card needed. ?

Which Tool Has Better Autoresponders? ??

GetResponse

Autoresponders are essential for marketers, and GetResponse offers a feature-packed solution! Here's what you can do:

• Automatically send a welcome series to new subscribers to introduce them to your brand. ??
• Follow up with visitors who abandoned their carts. ??
• Remind subscribers about upcoming webinars. ??
• Announce new product features effortlessly. ???

You can handle all this without manually sending emails! Want to see it in action? Check out the quick tutorial on GetResponse's autoresponders.

ClickFunnels

ClickFunnels calls its autoresponder tool Follow-up Funnels. With this feature, you can:

• Send emails to new subscribers based on specific lists you create. ??
• Ensure only selected subscribers receive your emails.

Verdict

Both tools let you create drip campaigns and email sequences. If you want an easy-to-use solution, GetResponse's calendar view makes it a standout choice. ?

What About Running Webinars? ??

GetResponse

Webinars are a game-changer for marketers, and GetResponse makes hosting them a breeze! You can:

• Set up live or paid webinars. ??
• Turn live events into on-demand webinars for evergreen campaigns. ??
• Automatically add leads collected during webinars to your email list for nurturing.

Additional features include:

• Interactive whiteboards and chat rooms. ?????
• Screen sharing. ???
• Recording and remarketing options. ??
• Payment gateways for selling directly from webinars. ??
• Moderated Q&A sessions and multiple hosts. ??

ClickFunnels

Unfortunately, ClickFunnels doesn’t have built-in webinar tools. You’ll need to rely on external integrations for this feature.

Verdict

If webinars are crucial for your business, GetResponse is the clear winner. It integrates seamlessly and doesn’t require extra tools. ??

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Which One Offers Better Pricing? ??

GetResponse

GetResponse caters to all businesses, from freelancers to enterprises, with flexible pricing:

• Email Marketing Plan: $15/month for essential tools like autoresponders and landing pages. ??
• Marketing Automation Plan: $49/month for advanced features like segmentation, lead scoring, and webinars. ??
• Discounts: 18% for annual plans and 30% for 2-year plans. ??

Start with a free account to test premium features for 30 days.

ClickFunnels

ClickFunnels has three pricing tiers:

• Basic Plan: $127/month for up to 20 funnels and templates. ??
• Higher tiers like Pro and Funnel Hacker offer more funnels, contacts, and API access, starting at $157/month.

A 14-day trial lets you explore ClickFunnels’ features.

Verdict

GetResponse is more budget-friendly, especially considering its all-in-one tools like webinars, live chat, and marketing automation. ??

Which Tool Has Better Landing Pages? ??

GetResponse

With over 100 templates, you can create stunning landing pages using its drag-and-drop builder. Features include:

• Content blocks for images, text, videos, and buttons. ???
• Static and pop-up forms. ??
• Countdown timers and social sharing icons. ????
• Mobile-friendly designs for seamless user experience. ??

ClickFunnels

ClickFunnels also offers customizable landing page templates. However, the Basic Plan limits you to 100 landing pages and 20,000 visitors.

Verdict

Both platforms are excellent for landing pages. If visitor limits aren’t a concern, either tool works well.

Which Tool Excels at Segmentation? ??

GetResponse

GetResponse’s segmentation lets you target subscribers with highly personalized emails. Features include:

• Segmentation based on user behavior, like clicks and conversions. ???
• Lead scoring to identify your most engaged subscribers. ?
• GDPR-compliant signup forms for marketing to EU audiences. ?

ClickFunnels

ClickFunnels offers segmentation through tags like location, age, or gender. However, it doesn’t track engagement or support GDPR-compliant forms by default.

Verdict

GetResponse is the better choice for detailed segmentation and GDPR compliance. ??

Which Tool Supports Social Media & Google Ads? ??

GetResponse

GetResponse simplifies ad campaigns for Facebook, Instagram, and Google with its Paid Ads Creator:

• Upload banners and set up campaigns directly from the dashboard. ???
• Create Google Ads and publish them effortlessly.

ClickFunnels

ClickFunnels doesn’t support social media or Google ads natively.

Verdict

For integrated ad management, GetResponse wins hands down. ??

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Wrapping It Up ??

Choosing between GetResponse and ClickFunnels comes down to your needs:

• If you value webinars, integrated ads, and affordability, GetResponse is the smarter choice.
• If you prefer specialized funnel tools and don’t mind external integrations, ClickFunnels might work for you.

Do your research, weigh the features, and pick the tool that fits your goals and budget best. Ready to try GetResponse? Start with a free trial today — no credit card needed! ??

Affiliate Disclosure: This GetResponse vs ClickFunnels Comparison post may contain affiliate links, which means I may receive a small commission if you make a purchase through these links at no additional cost to you. I only recommend products and services that I trust and believe will provide value to you. Your support helps keep this content free. Thank you! ??