GetResponse Review: Is it Worth Your Money? (2021 Updated) | RichRainbows
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GetResponse Review
We'll go over more details regarding GetResponse Review in this post, and by the conclusion, you should have a decent notion if GetResponse is worth your money.
What is GetResponse and how does it work?
GetResponse is an email marketing tool that lets you do things like:
Create a mailing list and add data to it. Send emails to your mailing list's subscribers.
View and analyze information connected to your email campaigns – open rate, click-through, forwards, etc. – by automating your email marketing using "autoresponders."
How to Get Started With GetResponse | GetResponse Tutorial for Beginners
What Do They Do?
Getresponse and Mailchimp are email marketing tools that allow you to:
GetResponse's focus has evolved significantly in recent years, and the product now strives to be more of an "all-in-one" e-commerce and internet marketing solution — rather than a traditional email marketing tool.
As a result, GetResponse now offers a website builder, chat capabilities, e-commerce services, and webinar hosting in addition to email marketing.
Getresponse has grown into more of an "all-in-one" marketing solution over the last several years, and as a result, it now offers some capabilities that Mailchimp does not, namely:
How much would all of this set you back?
Pricing for GetResponse
GetResponse offers four price options:
Basic – for $15 a month, you can send up to 1,000 subscribers an unlimited number of emails.
Plus, for up to 1,000 members, prices start at $49 per month.
Professional — for up to 1,000 members, beginning at $99 per month
Max – a one-of-a-kind price.
The charges rise as you add more members to your mailing list. On the ‘Basic,' ‘Plus,' and ‘Professional' plans, you can anticipate paying $450, $499, or $580 per month to utilize GetResponse with a list of 100,000 subscribers at the high end of the spectrum (respectively).
If you're interested in the 'Max' plan, the price depends on your needs and list size; if you're interested, contact GetResponse to set up a trial, describe your needs, and negotiate to price.
You may save a lot of money if you pay for 12 or 24 months of service in advance (18 percent and 30 percent respectively).
A 30-day free trial is also available in addition to the premium options, which you may obtain by clicking this link.
Important Distinctions Between Plans
The following are the key features shared by all GetResponse plans: a variety of e-newsletter templates and the option to import and host a subscriber list.
Other distinctions exist between the 'Basic,' 'Plus,' and 'Professional' plans, but the following are the most essential to me:
The automation builder – (which allows you to create complicated autoresponder sequences depending on user behavior) is only accessible on the ‘Plus' subscription or higher and is probably GetResponse's outstanding feature.
Conversion funnels – As you progress up the price ladder, you'll have access to additional automatic sales funnels.
Webinars – this feature is not accessible on the ‘Basic' plan, and the number of webinar attendees is limited to 100, 300, and 500 for the ‘Plus', ‘Professional,' and ‘Max' plans, respectively.
How does GetResponse's Price Stack Up Against That Of Its Rivals?
The pay-per-month GetResponse plans are generally cheaper than those given by many of its main competitors — particularly if you have a big number of email addresses on your database — as long as you are happy to choose one of the entry-level ‘Basic' plans.
GetResponse's beginning pricing is reasonable: for $15 per month, you may host a database of up to 1,000 email addresses, compared to $29 per month with AWeber or Campaign Monitor.
The monthly cost of Mailchimp's broadly equivalent "Standard" plan is $14.99.
GetResponse is Consistently Less Expensive Than Any of These Options.
There are a few additional factors to keep in mind when it comes to rival pricing:
For users with a modest number of records, several competitors, such as Mailchimp and AWeber, offer free services. GetResponse currently does not have a similar free plan.
Some services, such as Mailchimp, charge you to store both enrolled and unsubscribed contacts, which can add up to a considerable hidden expense. GetResponse only costs you for the subscribers that are still active.
If you're willing to pay for a year or two in advance, GetResponse can offer you significant discounts that other rivals don't presently provide.
So, aside from the lack of a completely free plan, GetResponse compares favorably to its competitors when it comes to cost.
GetResponse's Most Important Features
GetResponse has an extremely broad feature set compared to other email marketing platforms, even on its entry-level subscription.
The platform includes all of the essential features of an email marketing platform, such as list hosting, templates, autoresponders, and analytics, but, as previously mentioned, it has recently expanded its feature set to the point where it has morphed into an all-in-one marketing and e-commerce solution.
The dilemma is whether this results in a product that is a master of all trades and a jack of all trades.
Autoresponders
Autoresponders are e-newsletters that are automatically emailed to your subscribers at predetermined intervals.
You may, for example, set them up such that.
Someone who joins your contact list gets a welcome message from your company right away, and a week later, they could get a discount offer for some of your products or services, and three weeks later, they might get an invitation to follow you on social media.
The autoresponder feature of GetResponse is a significant selling point; the program has some of the most extensive autoresponder capabilities available.
You may send time-based or action-based messages with GetResponse autoresponders. — Time-based choices include cycles like the one above, while action-based options include messages triggered by user actions or information, such as:
Alterations in user data
Tools for Marketing Automation
GetResponse offers a more complex alternative for s autoresponders, in addition to the basic ‘drip' type autoresponders discussed above.
This is known as 'Marketing Automation,' and it is only accessible on the 'Plus' or above levels.
You can use a drag-and-drop editor to construct automation workflows – you basically design an "automation flowchart" that tells GetResponse what to do if a user opens a specific offer, clicks on a specific link, and so on.
The capability on offer here goes well beyond what autoresponders have historically offered, allowing you to construct a user experience that can be completely personalized.
Take a look at GetResponse's video walkthrough of its marketing automation tools below for a fast visual understanding of how it all works.
Email Templates From GetResponse
GetResponse has approximately 120 templates, which is less than other rival email marketing platforms (particularly AWeber, which has around 600), but they are diverse in nature and the designs are modern (and tweakable).
The email templates are divided into a few categories based on their primary objectives — promotion, education, and sales, for example — and their quality is typically good.
However, there is one missing worth mentioning: the ability to define ‘global' styles for headers and text.
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As it is, the template editor does not allow you to create reusable header and paragraph styles, which means you'll have to perform more manual text editing.
Analytics
GetResponse provides a comprehensive set of analytics and reporting tools.
Of course, you get all the basics — open rate, click-through, unsubscribe rates, and so on — but there are a few particularly useful reporting capabilities worth mentioning, namely:
‘One-click retargeting' is a method of quickly identifying those who interacted or did not connect with a certain newsletter and sending them an appropriate follow-up message.
'Email ROI': by adding tracking code to your site's post-sales page, you may determine how successfully (or ineffectively!) Your email campaigns are generating sales and calculate your email marketing ROI. information specific to each individual.
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Testing in Two Groups
Split testing is delivering different versions of your e-newsletters to different individuals on your subscriber list, tracking how well they work, and then sending the ‘best' version to the rest of your list.
Split tests with up to five subject headers OR content variations are possible with GetResponse.
During a split test, however, you may only use one variable at a time — for example, you can compare emails with various subject headers, but both copies of the email must include the same content (or vice versa).
Isn't It Just The Right Time?
Although GetResponse's split testing choices might be more extensive, it offers a similar sending function called "Perfect Timing" that more than makes up for it.
This function delivers your email at the most probable moment for it to be opened (GetResponse determines this by looking at your subscribers' email-opening behavior).
Creator of Landing Pages
When it comes to lead generation, GetResponse provides a feature that few of its competitors do: a landing page builder.
Landing pages are generally an important element of any internet marketing strategy (Facebook, Google Ads, etc.).
GetResponse Has Just Added The Option To Host Webinars To Its Platform.
Given that webinars can be utilized as both a lead-generation tool and a revenue-generating function, having your email database and your webinar technology under one roof is a highly tempting concept.
In comparison to existing webinar options, the cost is also quite competitive.
For example, Gotowebinar, one of the most popular webinar hosting providers, costs $59 a month for webinars with up to 100 participants. GetResponse, which starts at $49 per month, can do the same — and a lot more.
Conversion Funnels
GetResponse just added a new tool called "conversion funnels," which is a significant shift for the company.
This is because it transforms GetResponse from an email marketing platform to a platform that can be used to operate a full e-commerce firm to some extent.
This functionality allows you to perform the following tasks without ever leaving the GetResponse environment: