Get Your LinkedIn in Shape!
Hey!
Let's get straight to the point...
When was the last time you updated more than just your job title on LinkedIn?
Many people focus on their career history but neglect crucial sections of LinkedIn bio... and here are those sections:
Profile Picture: The Digital Handshake
First impressions count, and your profile picture is your digital handshake. Is your current photo a blurry, outdated mess? Swap it out for a high-quality headshot (and no, you do not need to book a photoshoot, honestly, camera quality on most of phones nowadays will be great... but of course - if you rather get that treat and hire a photographer- do it!). Show the world you mean business.
Cover Photo: Your Personal Billboard
Your cover photo is prime real estate—use it wisely! Ditch the default blue background and upload something that reflects your professional brand. It could be a branded image, a picture of you in action, or something relevant to your industry. Make it eye-catching and... interesting.
Headline: More Than Just a Job Title
Your headline shouldn’t just be your job title. It’s your chance to tell people what you do and why they should care. Be creative! For example, instead of “Marketing Manager,” try “Driving Brand Success through Innovative Marketing Strategies.” Trust me, it’s worth the extra effort.
About Section: Your Story, Your Voice
This is where you get to shine. Don’t just list your job history—tell your story. What are you passionate about? What have you accomplished? Why should someone connect with you? Use a conversational tone, and let your personality shine through. People connect with people, not robots.
The Bottom Line
Your LinkedIn profile is a living document. Keeping it updated is not just about being ready for the next opportunity—it’s about continuously building your professional brand and making sure the right people find you. Don’t wait until you’re desperate to give it the attention it deserves. Future you will thank you!
So, get out there and give your LinkedIn profile the glow-up it needs. Who knows? The next big opportunity might be just a profile update away.
Cheers to looking fabulous online!
Coach Monika xo
PS. If you would like a step by step checklist (aka LinkedIn Bio Optimisation Checklist), comment "checklist" or drop me a message and I'll send it to you.
PPS. If you would like to get a weekly dose of personal branding advice straight to your mailbox, sign up for my weekly newsletter which I send out every Sunday: Monika's Newsletter