Get Ready for a Splash in the India Body Wash Market | Insights and Projections 2023-28
Fast-Moving Consumer Goods (FMCG) - MarkNtel
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????India Body Wash Market Research Report: Forecast 2023-2028
???? Are you a buyer looking for the next wave of opportunities in the India Body Wash Market? Our report gives you the inside scoop on the latest trends, market size, and demand forecast. ???? These insights will help you ride the wave and make smart business decisions that will leave your competitors treading water! ????
??Market Overview: India Body Wash Market (2023-28)
The?India Body Wash Market ?is anticipated to grow at a CAGR of around 4.68% during the forecast period 2023-28. The growth of the market would be propelled mainly by the mounting emphasis of individuals on personal hygiene & grooming, increasing disposable incomes, and rising urbanization. Besides, changing lifestyles, which are leading to shifting consumer preferences toward more convenient & effective?personal care products , coupled with the rapidly expanding men's grooming industry in India, are other prominent aspects projected to drive the market in the forecast period.
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?India Body Wash Key Market Drivers:
Ever-Increasing Consumer Focus on Personal Hygiene & Grooming:?With changing lifestyles of individuals, there is an increased emphasis on self-care & personal grooming. As individuals lead busy and stressful lives, they opt for products that can provide them convenience and enhance their bathing experience. Compared to traditional soap bars, body washes offer a more convenient & luxurious bathing option, owing to which more & more consumers are becoming increasingly inclined toward investing in personal care products, including body washes, in order to maintain cleanliness & hygiene, i.e., the prime aspect projected to drive the India Body Wash Market during 2023-28.
?India Body Wash Market Growth Restraint:
Price Sensitivity Among Consumers:?Price-sensitive consumers tend to compare prices across brands and look for value-for-money options, which, in turn, impacts the profit margins of manufacturers and restricts them from investing in research, development, & marketing initiatives. Since some consumers opt for lower-priced or discounted products rather than premium or specialized variants, it hampers the growth potential for high-end or niche body wash products that cater to specific skin concerns or offer unique formulations.
In addition, since body wash products are considered non-essential & discretionary items by some consumers, they prioritize other essential household or personal expenses over such purchases, i.e., another prominent aspect that hinders the growth of the body wash market in India.
?India Body Wash Market Segmentation Analysis:
The India Body Wash Market study from MarkNtel Advisors analyzes the major trends in each sub-segment and includes predictions for the period 2023–28. The market has been segmented in our analysis based on type & distribution channel.
Based on Product?Type
Based on?Distribution Channel
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?India Body Wash Market Recent Developments:
On 16 May 2023, Kao Corporation and Lion Corporation announced that they created the first product by partially using recycled materials to produce the same type of packaging by recycling used refill packs.
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On 27 April 2023, GCPL (Godrej Consumer Products Limited) announced an agreement to acquire the FMCG business of RCCL (Raymond Consumer Care Limited).
In July 2022, GCPL unveiled Magic Ready-to-Mix Body Wash that works on the same lines as the company's Ready-to-Mix Hand Wash, i.e., mix the contents of the sachet with 200 ml water at home, and a bottle of body wash is ready.
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So, whether you're a buyer or seller, jump into the India Body Wash Market with our research report as your ultimate lifesaver! Dive into the future, make a splash, and be a wave-maker in this bubbly industry. ??????
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