Get More Leads and Clients in Just 3 Days: Free Workshop for HR Consultants!

As an HR consultant, you're likely brilliant at solving people-related issues. You know how to navigate tricky workplace dynamics, improve HR policies, and keep businesses compliant with regulations. But when it comes to selling your consultancy services? That’s where things prove more difficult.

And if you’ve been struggling to land consistent, high-paying clients, you’re not alone. Many solo HR consultants face the same challenge—despite having the skills and expertise to make a real difference in their clients’ businesses, they simply aren’t getting enough leads or winning the kind of work they deserve.

This issue comes down to three critical problems: a lack of compelling marketing, ineffective lead generation tactics, and a disconnect between leads and actual clients. The good news? These problems can be fixed.

In just three days, I’m going to show you exactly how to transform your HR consultancy so that clients come to you, eager to work with you. And that's not all. Here’s what else you can expect from The HR Consultants’ Pipeline Playbook Workshop:

Day 1: Why No One Cares About Your Marketing—And How to Change That (October 7, 2:30 PM)

Marketing is more than posting on LinkedIn, attending networking events, or waiting for referrals. And if you're not seeing results from your efforts, it’s because your marketing isn’t speaking to the right people in the right way.

Most HR consultants make the mistake of thinking that simply listing their services is enough to attract clients. The truth? Your potential clients don’t care about your services—what they care about is how you can solve their problems.

In Day 1 of the workshop, we’ll break down how to identify your ideal clients, understand their pain points, and craft a message that grabs their attention.

This is the foundation of any successful marketing strategy, and it’s the first step to getting booked solid.

By the end of this session, you’ll have a clear framework for building marketing messages that attract the right people and makes them want to learn more about how you can help them.

Day 2: Why Your Lead Generation Sucks—And What to Do Instead (October 9, 11:00 AM)

If your lead generation strategy consists of waiting for referrals, crossing your fingers that someone finds your LinkedIn profile, or relying on networking tactics, you’re in trouble.

Lead generation is the lifeblood of any business, and HR consultancies are no exception. The problem is that most consultants don’t have a structured process for consistently attracting new leads. They rely on passive approaches that simply don’t work in today’s competitive market.

During Day 2, we’re going to dive deep into actionable strategies to fix your lead generation problems once and for all.

You'll get proven tactics you can implement immediately, so you’ll leave this session with everything you need to start filling your pipeline with leads who are ready to work with you.

Day 3: Why Your Leads Don’t Become Clients—And What to Do About It (October 11, 11:00 AM)

You’ve generated leads, but they aren’t converting into clients. What’s going wrong?

For many HR consultants, the issue often lies not in the quality of the leads, but in how they nurture and convert them. Proposals alone are not enough to grab clients’ attention; a more effective strategy is needed. The key is in the follow-up and the email funnels you create to build relationships.

In this session, we’ll explore how to construct an effective email funnel designed to engage new leads and guide them through the decision-making process.

By the end of this session, you’ll have actionable insights and templates that you can use to convert leads into high-paying clients. You’ll walk away with the knowledge to turn your pipeline into a consistent source of revenue for your consultancy.

Live Q&As and Recordings Available

One of the standout features of this workshop is the live Q&A sessions that accompany each day’s topic. These sessions provide a unique opportunity for you to engage directly with me and ask any questions you have about the material covered. Whether you're seeking clarification on a specific strategy, looking for tailored advice on your marketing efforts, or wanting to discuss how to implement what you've learned in your own consultancy, this is your chance to get real-time insights.

During these interactive sessions, I’ll address your specific challenges and share additional tips that can help you overcome any obstacles you’re facing. This personalised support can be invaluable as you navigate the complexities of marketing and sales in your consultancy.

If your schedule doesn’t allow you to attend the live sessions, there’s no need to worry. All workshop recordings will be made available to participants shortly after each session concludes. This means you can revisit the material at your convenience, ensuring you fully absorb and implement the strategies discussed. The recordings will also include any key highlights from the Q&A sessions, so you won’t miss out on any valuable insights.

Having access to these resources allows you to learn at your own pace, making it easier to integrate new concepts into your business. Plus, you can return to the recordings whenever you need a refresher or a dose of inspiration.

Why You Should Attend:

This workshop is more than just an event; it’s a transformative experience specifically designed for HR consultants who are ready to take their marketing and sales strategies to the next level.

• No More Feast or Famine: Learn strategies to create a consistent lead generation pipeline, ensuring you have a steady stream of clients and eliminating the stress of unpredictable workloads.
• More Control and Freedom: Gain the skills to shape your marketing and sales strategy, allowing you to choose the clients and projects that align with your values, leading to a more fulfilling consultancy experience.
• Practical, Actionable Strategies: You’ll gain insights that you can implement immediately as each session is packed with practical tips and strategies tailored for HR consultants. Whether it's refining your marketing message or enhancing your lead generation techniques, you'll walk away with tools that can bring results from day one.
• Expert Guidance: Learn from my years of working in marketing, sales and copywriting because I’m here to share the proven methods that can help you overcome common hurdles. This is your chance to tap into that expertise and learn what truly works in the industry.
• Personalised Support through Live Q&As: Your participation isn’t just passive; you’ll have the opportunity to engage in live Q&A sessions. This interactive format allows you to ask specific questions related to your unique challenges and get immediate feedback. You’ll leave feeling more confident and equipped to tackle your consultancy’s needs.
• Community Networking: Connect with fellow HR consultants who are navigating similar challenges. Share experiences, insights, and strategies in a collaborative environment. Building relationships with peers can provide additional support and encouragement as you grow your business.
• Access to Recordings: Can’t make a session live? No problem! All recordings will be available to you after the event, ensuring that you don’t miss any valuable content. You can revisit these sessions at your convenience, allowing you to absorb the material fully and apply what you’ve learned over time.
• Transformative Impact on Your Consultancy: By attending this workshop, you’re investing in your future. You’ll gain the knowledge and confidence to attract and convert clients effectively, which can lead to substantial growth in your business. Imagine being able to consistently fill your pipeline with high-quality leads and watching your consultancy thrive.

Overall, this is a unique opportunity to improve your approach to marketing and sales and not miss out on the chance to transform your consultancy and start attracting the clients you deserve. Register today for this free workshop and take the first step towards a more successful future!

Ready to Transform Your HR Consultancy?

In just three days, you’ll walk away with the knowledge, tools, and strategies to overhaul your marketing, fix your lead generation, and create a sales process that converts. This isn’t theoretical fluff—these are proven, actionable steps you can implement right away to see real results in your business.

The HR Consultants’ Pipeline Playbook Workshop starts on October 7, 2024, and spaces are limited so make sure to grab your spot ASAP. This is your chance to finally take control of your consultancy’s growth and start attracting the clients (and revenue) you deserve.

Register today and take the first step toward transforming your business.