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The new path through the most significant nature by XTONE
The Texture Revolution in the XTONE showroom
With a completely renovated showroom, the large-format brand presents a revolutionary concept and a totally immersive experience to awaken the senses of the visitor.
The nature of the material as an enveloping point
The origin of the material until its conversion into the exclusive collections that are presented among vegetation, water and natural elements, to show the purity and organic nature of its pieces. The new XTONE showroom reflects the importance of nature and the organic throughout its entire journey.
In this edition, XTONE presents a collection that transports the visitor to the centre of nature, to the origin of matter and the starting point of all things. A journey created to awaken the senses through new designs that invite you to let yourself be carried away to a world of sensations.
Throughout the tour, visitors can caress the new collections, see the purity of the materials, smell and listen to the noblest of natures.
In the Forest of Collections, visitors can feel each of the new finishes that give texture and realism to the new collections, while the sound of the forest birds fills the room.
The Comet Room, bathed in hundreds of LED strips, immerses the visitor in the sparkle and immensity of a starry sky.
Entering a Zen and peaceful atmosphere is possible in this new showroom thanks to the creation of the Hammam Room.
As the highlight of this journey through the nature of the material, XTONE presents, as its most outstanding novelty, an immersive room that envelops the visitor in a 360o experience to transport them to the beginning of everything. Through an enveloping projection, the visitor can learn about the new technologies that elevate the concept of design in the brand's new collections and even interact with them, thanks to the latest technology.
Amazonite
Inspired by the precious stone known to the Egyptians as the stone of hope, Amazonite conveys the uniqueness of Amazonite through a penetrating appearance, with its dazzling turquoise hue bathed in a texture of brownish tones and greyish incursions. A design that embodies the solemnity of exoticism, further enhanced by Eclipse technology, which brings the design to life, elevating it to a higher level of realism.
Port Laurent
From the coppery black marble extracted from the quarries of Morocco, emerges this design of a dark base with copper sparkles over which fine veins of ivory and gold extend. Character and delicacy to dress the most sober and elegant spaces.
An immersion in the origin
With designs as spectacular as Amazonite, Navona, Port Laurent, Calacatta Antico, Breccia Imperiale, Titanium, Andes Blue or Lavagna, the visitor is carried away on a journey of emotions that invites him to feel each collection from its origin.
This year, XTONE becomes a hymn to the organic and the natural combined with the most revolutionary technology, resulting in a collection of totally fascinating pieces that will shake the senses of all those who pass through its showroom.
ANIEME & XTONE: design, innovation and the creation of unique pieces
Last week XTONE, the large-format porcelain slab firm of the Porcelanosa Grupo, welcomed a very special visitor to its new showroom. Together with ANIEME, the Spanish national association of furniture manufacturers and exporters, they invited various furniture manufacturers to discover the brand's latest innovations in materials and technological advances, as well as the infinite possibilities of porcelain tile in the creation of unique and exclusive pieces.
Welcoming attendees to the new XTONE showroom, professionals had the opportunity to see first-hand the qualities and performance of the product, the possibilities of the material for the creation of unique pieces such as custom-made tables with porcelain tabletops, which guarantees a functional result with a high visual aesthetic.
In turn, the brand's latest technological advances were presented, focused on the development of technologies that bring design closer to reality with hyper-realistic finishes and textures on the piece. In this sense, XTONE brings the user closer to a revolution in texture with 6 technologies: CORE Full body design, COMET Gems decoration, ORION Natural vein through, ECLIPSE Elevated texture surfaces, LUMEN Selective texture effect and TITAN Metallic surface.
The day continued with a visit to the production plant, the most automated in the world, and to the transformation and design plant, where porcelain slabs are shaped into unique pieces. To conclude, attendees were able to savour a different and creative gastronomic proposal from IDEM by Jordi Lleixà, XTONE's collaborating restaurant during the 3 weeks of the Porcelanosa International Exhibition.
A most enriching and fruitful day that allowed professionals to learn about the latest trends in the sector and explore the infinite possibilities of large-format porcelain in furniture design and customised solutions.
Porcelanosa Experience: the union with the essence of nature
Once again, this year, Porcelanosa offers unique experiences on a journey through all its brands. A way of connecting the guests of the Porcelanosa Experience to blend in with the brand: its values, its materials and its union with nature.
In the case of XTONE, the strong connection with nature is the basis of their tour. A walk through their new and impressive showroom as a start to introduce guests to the company's latest innovations, such as new collections and, especially, new technologies.
To round off the visit to XTONE, the guests made their own terrariums. All this was possible thanks to Jungle Mow's and its workshop, which, after a journey through a totally immersive experience, connected visitors skin to skin with nature. With the essentials for Porcelanosa Grupo.