Get higher ROAS on LinkedIn Ads by doing this!
Giriraj Panpaliya
Thinker in Chief @ Echo Education & Consultancy I teach businesses and freelancers how to craft a successful performance marketing strategy and scale it to 3x ROAS per month through a 1-1 mentorship program. Link Below??
Hey there,
Which is your favourite platform for running ads?
What are the most important metrics that you track when launching a new campaign?
Did you consider conversion rates or click-through rates? Cost per conversion? ROI?
Too many questions??
Well! That’s what A Growth hacker has to deal with every day!
Let’s talk about Linkedin Ads today.
When the question is about running ads, nothing matters more than?ROAS (Return on Ad Spends)
When compared to other metrics such as Click Through Rates, Conversions, or Return On Investment, ROAS allows you to see the monetary impact of a particular ad or campaign.
We may know all of these theories, but we usually make mistakes when we try to apply them.
I have seen tons of marketers doing the same mistake with Linkedin Ads and that literally made me write this hack.
Yes, of course, I want to save you and your money from being wasted!
?Digital Marketers run Linkedin Ads from the Linkedin Company Page.
You may think it's logical and practical to run ads from your company page, but it is one of the biggest marketing mistakes a marketer can make!
领英推荐
People Don’t Trust Companies. They Trust People.
So, irrespective of what you’re selling, focus firstly on building a?personal brand?around that product or service. Maybe the CEO can be the personal brand.
Trust me, that’s the best way to gain trust on social media. Especially Linkedin.
Let’s say you own a Saas Company and want to run Linkedin Ads. Prioritize running Linkedin ads from your personal account rather than your company’s page.
In the next step, optimize and design your LinkedIn page as a landing page.
Place relevant content on it, as well as links whenever necessary.
I’ve personally experimented with all these for my clients and have seen better ROAS on Linkedin ads whenever I used the CEO’s name on the company page.
Isn’t that cool?
?? A Echo Education presents a 3-Months Offline Digital Marketing Certificate Program with a valuable curriculum and a never seen practical approach!
So, what are you waiting for?
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Or call us on 8390709709 or Visit - Echoeducationmarketing.com
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