Get back to Business
Heather Martinez
Associate Director at Illinois Council on Problem Gambling | Founder of Fearless In A Dress | Empowering Professionals and Enhancing Productivity
Starting a new business can be a challenge, but watching it grow and be successful is so rewarding. Often to get it to that point requires lots of time and effort on your part though and unfortunately a lot of that time is geared towards growing the business. Maybe you started your private practice so that you could focus on helping more clients and expanding services in your area or you are now selling the latest in hot trends. It’s great and you love what you do, but you might not be so thrilled with the countless hours spent doing all the marketing.
Marketing as a new or growing business is essential, but can be time consuming, especially if you are doing all the work yourself. This is why it’s so important to consider investing in a marketing consultant who is knowledgeable to help guide you and even manage aspects of your marketing efforts. Whether you are just starting out or noticing a growth trend in your business, it’s key to implement some form of marketing that is appropriate for your business.
Marketing can include a variety of media from local print media to social media to working on SEO and other ways of optimizing your website. Having a clear marketing plan in place is a great way to first determine what will give you the most bang for your buck when it comes to marketing formats and it will also help to steer you in the right direction when it comes to deciding what steps to take next.
After you have a marketing plan in place, it’s a great idea to consider hiring someone who can assist in implementing your plan and taking it to the next level. We all know that you can learn to do some of the marketing pieces on your own, but as a business owner that’s not always the best way to spend your time and can often take quite a bit of time to do yourself. Marketing often requires patience and lots of learning to get started and that requires more time and more energy that you should be using to focus on the core aspects of your business.
What I do for clients is give them back their time and let them focus on what’s important to them when it comes to running their business. I’m a marketing expert and constantly learn new tactics and keep up with all the latest in marketing options and trends, so that I can efficiently create marketing plans and assist with implementing them. Marketing is my business and I love creating strategy and content that will elevate your business to the highest level.
If you’re looking to bring your business to the next level and in need of someone to help with your marketing strategy, social media, PR, copywriting, or various other marketing needs let’s set up a FREE 15 minute call today to see what I can do for you.