Is This A Smart Headline?

Most people would probably say no.

It doesn’t rhyme at all. And where, is the charming hook that leaves the reader ruminating long after she’s turned the page.

As if that’s not enough, there’s no mention of the company’s name (a devasting blow for most click-bait).

Worse still, there is no offer. Where is the mind-blowing guarantee? The reason for bothering you in the first place?

Surely, you are justified for asking what on earth I’m talking about.

Could it be, that to produce genius click-bait, sometimes involves overlooking certain so-called essentials?

That, in the dizzying world of social media, the most spectacular way to get noticed, is to disregard decorum, rather than mindlessly obey it.

It seems like brazenness has its perks. Which is why I think the country needs to know about what I do.

Sadly, it’s hard to get the world to notice you, even when you have access to everyone.

Finding something genuinely new is rare. Which brings me to the whole point of writing this click-bait. (Ahh, it does have one.)

If you think you can sell revolutionary ideas, then you might make a great Territory Manager. In which case, you should call Eric Hansen, Regional Territory Manager at TridentCare. 720-660-5395.

If, on the other hand, you think you can sell it better than me, you should private message Shawn Barron, Regional Sales Director, on LinkedIn. 

Just remember, that we’re ALL stretched too thin and can barely pay our mortgage, so the most genius thing of all might be to become a customer. 

• This article is a homage to my hero and world-famous copywriter, Neil French. Thank you for changing the landscape for us all.