Generative AI Use Cases from real enterprise Case Studies

Exploring the transformative impact of generative AI in the enterprise space can help you better understand its capabilities and how it can apply to business challenges that you are trying to solve.

This compilation of over 150 stories (https://flipboard.com/@shishs/generative-ai-in-retail-2l0qlu5lz?from=share&utm_source=flipboard&utm_medium=share) showcases a diverse range of applications, from enhancing customer experiences to streamlining operations. These case studies can serve as a great learning tool, guiding businesses through the possibilities and practical applications of generative AI technologies.

By exploring these real-world examples, organizations can gain insights into the strategic deployment of generative AI, aligning with their unique challenges and objectives. These stories are more than just stories; they are blueprints for driving growth, fostering creativity, and achieving competitive advantages in the ever-evolving retail landscape.

You can find the stories here: https://flipboard.com/@shishs/generative-ai-in-retail-2l0qlu5lz?from=share&utm_source=flipboard&utm_medium=share

Here are brief summaries of 10 selected case studies from the list that illustrate the breadth and depth of generative AI’s capabilities:

阿尔斯通运输 : Rewriting technical specifications to improve quality, accuracy and reduces the costs associated with errors and rework: Microsoft Customer Story-Alstom integrates Generative AI to its business processes with Azure AI technologies

香奈儿 : For performing real-time translations & quality monitoring, which is adding considerable value for Customer Care teams that cater to a global audience: Microsoft Customer Story-Chanel combines exceptional creation with cutting-edge technologies powered by Microsoft AI & Fabric to continually elevate client experience

Groupe Clarins : Conversational bot enables customers to receive immediate responses to their urgent inquiries when the customer-care department is closed (e.g. late evening or nighttime): Clarins introduces CLARA, the very first generative AI powered customer care bot in the prestige beauty industry - Groupe Clarins

Orange : Rewrite the content of online Frequently Asked Questions (FAQs) for customers to adapt the more than 30,000 questions/answers to the brand's new, warmer and more empathetic tone: Microsoft Customer Story-Orange: creating value for its lines of businesses in the age of generative AI with Azure OpenAI Service and GitHub Copilot

Sainsbury's : Create a more interactive online shopping experience and improve customers’ search experience, making shopping more efficient and engaging: Sainsbury’s and Microsoft announce five-year AI collaboration

Ahold Delhaize : Recipe Scanner allows customers to take a picture of a recipe and have its ingredients automatically added to their shopping cart in a matter of seconds. With Leftover Scanner customers can take a photo of their leftovers at home and get recipe suggestions from us on what they can cook with them: Microsoft Customer Story-How Albert Heijn is using Azure OpenAI to reduce food waste and help its customers eat healthy

沃尔玛 : Built an all-new generative AI-powered search function across iOS, Android and its own website. The new capability is specifically designed to understand the context of a customer’s query and generate personalized responses: Walmart unveils new generative AI-powered capabilities for shoppers and associates - The Official Microsoft Blog

CarMax : Enhances the car buying experience using GenAI by providing summaries of customer reviews for every make, model, and year of vehicle they sell, leveraging powerful AI language models: Microsoft Customer Story-CarMax puts customers first with car research tools powered by Azure OpenAI Service

United Airlines : Provides passengers with detailed, real-time explanations for flight delays through the United app, enhancing transparency and communication: United Airlines Turns To Generative AI To Help Explain Flight Delays (forbes.com)

宜家 : AI-powered assistant, available exclusively on the OpenAI GPT Store, which provides personalized home design and shopping recommendations based on user preferences like room dimensions, style, and budget: IKEA launches new AI-powered assistant in OpenAI GPT Store | Ingka Group

Microsoft for Startups is actively collaborating with a diverse array of startups that are at the forefront of pioneering Generative AI applications in the retail sector. These startups offer valuable support to enhance and expedite your internal innovation efforts. If you are interested in arranging a Startup Showcase (https://www.dhirubhai.net/pulse/unlocking-innovation-microsoft-startups-invites-startup-shridhar-4pojc/?trackingId=hcWRGRiYRpSjdj2BvRzsuQ%3D%3D) to explore the solutions with your teams, do not hesitate to contact me.