Generative AI for Creative Professionals - mapping workflows to tools

In our course Generative AI for Creative Professionals - we are looking at workflows for creative professionals using generative AI. A number of tools are used by creative professionals but its important to see them as part of a workflow

We can consider creative professionals as belonging to the following categories:

• Visual Artists Writers and Content Creators
• Musicians and Composers
• Filmmakers and Directors
• Architects and Interior Designers
• Fashion Designers
• Game Designers and Developers
• Marketers and Advertisers

If we map genAI tools to workflows we get the following

Visual Artists

Workflow: Conceptualizing and Producing Visual Art

1. Idea Generation: Use GPT-4 to brainstorm artistic themes and visual concepts.
2. Style Exploration: Experiment with visual variations using Freepik, Magnific, and DALL-E.
3. Concept Art & Storyboarding: Use Storyboarder with AI integrations or Adobe Fresco’s AI features for rough sketches and storyboards.
4. Detail Enhancement: Refine images using Midjourney, Leonardo, or Stable Diffusion.
5. Style Transfer: Apply unique styles with Magnific or Adobe Firefly.
6. Final Edits: Use ComfyUI for detailed image and video editing.

Writers and Content Creators

Workflow: Developing Written and Multimedia Content

1. Content Ideation: Generate themes and narrative structures with GPT-4.
2. Text Refinement: Paraphrase or improve drafts using Quillbot.
3. Adaptive Storytelling: Develop interactive content using Charisma.ai or AI Dungeon.
4. Visual Accompaniment: Generate illustrations or descriptions with Midjourney or DALL-E.
5. Publishing Prep: Use StoryStream for personalized narratives and layout optimization.

Musicians and Composers

Workflow: Composing and Producing Music

1. Mood and Theme Exploration: Define musical direction using GPT-4 to brainstorm ideas.
2. Music Composition: Create compositions using AIVA, Suno, or Udio.
3. Visuals for Music: Generate album art or music video elements with DALL-E or Leonardo.
4. Interactive Music Experiences: Incorporate music into Oculus’ AI-driven VR experiences or games.
5. Editing and Mastering: Polish outputs using multimedia tools like Runway ML.

Filmmakers and Directors

Workflow: Pre-production to Post-production

1. Scriptwriting: Use GPT-4 for initial screenplay drafts.
2. Storyboarding: Visualize scenes with Storyboarder and Adobe Fresco’s AI features.
3. Style Exploration: Generate visual tones and themes using Midjourney or DepthMap.
4. Scene Previews: Use Runway ML, Luma, or Kling for multimedia content generation.
5. Video Editing: Refine footage with ComfyUI and style adjustments using Magnific.
6. Immersive Content: Create VR or AR scenes with Unreal Engine’s AI integration.

Architects and Interior Designers

Workflow: Designing and Visualizing Spaces

1. Concept Ideation: Use GPT-4 to develop thematic design concepts.
2. Rapid Prototyping: Generate design options with Vizcom, Freepik, and Tripo AI.
3. Style Transfer: Apply unique aesthetics using Adobe Firefly.
4. 3D Visualization: Use Runway ML or DepthMap for detailed visualizations.
5. Immersive Walkthroughs: Leverage Oculus’ AI-driven VR experiences to create interactive tours.

Fashion Designers

Workflow: Designing and Prototyping Apparel

1. Concept Exploration: Generate inspirations using GPT-4 and Midjourney.
2. Rapid Prototyping: Create quick visual prototypes with Vizcom, Freepik, or Tripo AI.
3. Style Transfer: Experiment with design styles using Magnific or Adobe Firefly.
4. Product Visualization: Refine designs with tools like Leonardo and Stable Diffusion.
5. Marketing Prep: Use DALL-E for promotional visuals and campaign imagery.

Game Designers and Developers

Workflow: Developing Games and Interactive Experiences

1. Story and World-Building: Craft narratives with GPT-4, Charisma.ai, or AI Dungeon.
2. Concept Art: Create initial visuals with Midjourney, Storyboarder, or Flux.
3. Interactive Prototyping: Build immersive experiences with Unity’s AI tools and Unreal Engine’s AI integration.
4. 3D Assets and Environments: Use DepthMap and Runway ML for creating and editing game assets.
5. Player Experience: Incorporate Oculus’ AI-driven VR experiences for enhanced immersion.

Marketers and Advertisers

Workflow: Designing Campaigns and Content

1. Campaign Ideation: Brainstorm creative strategies using GPT-4.
2. Visual Content Creation: Develop campaign visuals with DALL-E, Midjourney, and Leonardo.
3. Interactive Storytelling: Use StoryStream for personalized narratives and Charisma.ai for audience engagement.
4. Rapid Prototyping: Test ad concepts with Freepik, Magnific, or Tripo AI.
5. Multimedia Content: Refine promotional videos using Runway ML, ComfyUI, and Kling.

This approach of mapping tools could help creators enhance specific aspects of their workflow using GenAI.