Gen Z’s Influence on Beauty Industry Growth

Gen Z’s Influence on Beauty Industry Growth

Social media is driving growth in?the?beauty market, propelled by Gen Z’s embrace of user-generated content. With brands like Sephora leading innovation through strategic partnerships and customer-focused connections,?the?industry continues to evolve. To remain competitive, beauty leaders must adapt to shifting consumer expectations and ensure?their brands grow alongside?their audience.

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This Week's Retail Rundown:

  • Gen Z’s Influence on Beauty Industry Growth
  • Winning with Data: A Retailer’s Success Story
  • Retail Remix: Hits That Sell and Listening to?the?Bottom Line


INDUSTRY NEWS | WHAT WE'RE READING

Trends and Technologies Poised to Make an Indelible Impact in 2025

Drop shipping, AI-driven innovation, transparency, and loyalty campaigns are?key trends set to shape retail’s future in 2025.

Credit Card Debt Set to Hit Record Levels as Consumer Holiday Spending Rises

Holiday spending?is on track to hit a record $979.5–$989 billion, but 36% of Americans have gone into debt, averaging $1,181. Rising prices and 20%+ credit card rates are straining budgets, leaving many facing long-term financial impacts.

Walmart’s Image Makeover Is Attracting High-Income Earners

Walmart is revamping stores and its image to?attract higher-income shoppers, featuring updated layouts, technology, and products for a fresh shopping experience.


RETAIL Q&A | INDUSTRY QUESTION OF?THE?WEEK?


INSIGHTS IN ACTION | WINNING WITH DATA: A RETAILER’S SUCCESS STORY

A leading shoe retailer used?First?Insight’s platform?to price and plan for a new bootie style offered in several colors with no prior sales history.

The?Goal:?Determine?the?optimal entry price point, identify top-performing colors, and plan a promotional strategy to maximize sales while meeting gross margin targets.?

The?Result:?Insights revealed that most colors achieved full-price sell-through close to 60% at $149. Based on Value Scores? and sell-through projections,?the?retailer adjusted buy depths, increasing?their order by 3,300 pairs for top-performing colors.

The?new bootie style became?the?season’s top performer, with aggregated sales up +42.5% compared to?the?prior year’s similar style. Strong sell-through minimized markdowns, ensuring higher profitability and aligning inventory with customer demand for a standout success.

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WEEKLY RETAIL QUOTE


RETAIL REMIX | HITS THAT SELL AND LISTENING TO?THE?BOTTOM LINE

Know Your Customers Like You Know?These Songs ??

You know?the?hits, and you know?them well. Just like "Hello," "What I Like About You," and "Fix You,"?First?Insight?helps you truly understand your customers.

From predicting what?they want to preventing product flops, our AI-powered tools turn data into decisions that sell.

See all?the?hits on LinkedIn?and book a meeting with us at NRF!

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About?First?Insight?????

First?Insight?is?the?global leader in Voice of?the?Customer retail solutions, transforming business decision-making through actionable consumer?insights and AI. Our platform enables retailers and brands to boost revenues and profitability by informing strategic decisions with consumer data and removing guesswork. Trusted by hundreds of leading retailers, vertically integrated brands, mass merchants, and wholesalers,?First?Insight?leads in optimizing strategy, product, pricing, and marketing decisions.

Visit??www.firstinsight.com?to learn more, or if you're interested in harnessing?the?power of?FirstInsight's Retail Decision Platform for your business,?let's talk!


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