??? Gen AI Leaders, It’s Time to Learn the Lessons from IoT Hype

??? Gen AI Leaders, It’s Time to Learn the Lessons from IoT Hype

ETX Explainer: What Is Spatial Computing?

Apple’s June developer conference in June was mostly a snoozefest. The first hour or so was devoted to largely undramatic,? incremental updates of all the familiar products and software.

But then, it was Vision Pro’s turn. Suddenly, it was like Apple’s presentation went from black-and-white into color. Or, rather, it went from the everyday world into a one layered in immersive 3D, 360 computer imagery.

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Gen AI Leaders, It’s Time to Learn the Lessons from IoT Hype

After years of industry conferences heralding the “Year of Mobile,” talk in 2012 and 2013 was about how IoT was soon going to be everywhere. The space was already attracting a surge of startups, venture capital investments, and a lot of talk.?

There was wide speculation that wearables and connected home would change media consumption, shopping, and the still incipient rise of social media. CONTINUE READING ?

What’s on Tap This Week? Fireside Chat at The Economist Metaverse Summit

On Tuesday, October 10th, I'll be taking the stage with Adi Abili , Head of web3 at AB Inbev, and Kirthiga Reddy , Co-founder and Chief Executive of Virtualness at The Economist Metaverse Summit.

At the Economist Metaverse Summit, we'll be diving deep into the fascinating topic of “shifting from a web2 to a web3 mindset.”

Session details are available here .

Forget the notion of online or offline experiences; most of our time is already spent with an eye on both sides: whether its joining thousands of fans at the MSG Sphere in Las Vegas to watch U2…or joining digital communities on Discord, Reddit, TikTok, Snap and Instagram, there’s no either/or.

The mindset about digital/physical communities among investors, entrepreneurs and media executives is evolving rapidly.

Adi, Kirthiga and I will explore how those changes are happening and how decision makers need to proceed.

Looking forward to seeing so many industry leaders including Cathy Hackl , Christina Wootton , Sir Martin Sorrell , Catherine D. Henry , Nonny de la Pe?a, PhD , and Neil Trevett .

If you’re attending the Economist event, reach out. If you can’t make it, stay tuned for updates and highlights from our conversation.

And coming soon, I’ll be speaking with my friend and emerging tech expert, Cathy Hackl, on her podcast, TechMagic on the Adweek Podcast Network

With her podcast, Cathy takes listeners on a journey into the future and prepares marketers to master the metaverse. Get up to speed on the tech that’s shaping the future of the internet; discover new opportunities and overcome the challenges presented by the metaverse; and learn how brands can prepare for tomorrow, today. I strongly suggest you subscribe.?

Merch at the Movies

Taylor Swift is showing cinema operators a new era for revenue sourcing — are they watching?

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