GDS vs NDC: The Battle for Travel Distribution
Hitesh Ramoliya
CEO of Amar InfoTech | ANSP, Aviation Billing Solutions Specialist | Travel Tech Provider | Tech-Savvy for Digital Transformation | Social Activist
In the ever-evolving world of travel, two acronyms have been making waves: GDS and NDC. Global Distribution Systems (GDS) have long been the stalwart of travel distribution, while New Distribution Capability (NDC) represents a newer, more personalized approach.
GDS Vs NDC
What is GDS?
GDS platforms are centralized repositories of travel services from multiple suppliers, simplifying the booking process for travel agents and online travel agencies. GDS is known for its extensive inventory, reliability, and global reach. It's the go-to choice for complex itineraries and has been the backbone of the travel industry for decades.
What is NDC?
NDC, introduced by IATA, is a game-changer in travel distribution. Unlike GDS, NDC enables airlines to directly distribute their products to various sellers. This allows airlines to offer personalized pricing, dynamic fare adjustments, and rich content. NDC aims to provide travelers with a more tailored and responsive booking experience.
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GDS vs NDC: What's the difference?
The key difference between GDS and NDC is the level of control that airlines have over their products. With GDS, travel agents and online travel agencies are responsible for packaging and selling airline products. With NDC, airlines take back control of their distribution and can offer more personalized and dynamic fare options.
Impact on the travel industry
The battle between GDS and NDC is having a significant impact on the travel industry. GDS providers are investing heavily in new technologies to compete with NDC, while airlines are gradually moving towards a direct distribution model.
For travelers, this competition is driving innovation and paving the way for a more personalized and dynamic future in travel booking. NDC-enabled platforms are already offering travelers access to exclusive fares and rich content that is not available through traditional GDS channels.
Conclusion
The travel distribution landscape is in a state of flux, and the battle between GDS and NDC is at the forefront of this transformation. Ultimately, this competition is benefiting travelers by driving innovation and providing more choices.
To learn more about the impact of GDS and NDC on the travel industry, visit our website article here: https://travellgds.com/gds-vs-ndc/
Operations Manager at Jindilli Macadamias
1 个月A comment, and read as a traveller not as someone in the industry so forgive me. Every time you refer to the consumer you say they benefit from it being "more personalized and dynamic" and you repeat that phrase a few times in the article. Question front and centre for me is, does GDS charge much higher commissions? Because that is the story I am hearing from my agent. They are moving over to NDC somewhere in 2025Q1.?