Gathering your team together again: five tips for your first offsite
Sally Croft
Chief Marketing Officer and Head of Corporate Relations at Ericsson Europe and Latin America
It was a sunny Tuesday morning in June and as I drove the 45 miles to the hotel in Sonning-on-Thames, I was filled with excitement and expectation. It was going to be a special day, a day of firsts. It was Day One of our very first in-person offsite for my team. So - because of Covid - it was the first time where everybody would gather in one place, and even the first time I’d be meeting some of my team members. This was the moment I’d been waiting for for so long.
It’s a scene being played out in many other organisations and teams right now as leaders are organising in-person offsites, team retreats and awaydays - important events we’ve been missing over these last two years.
Such gatherings present us with critical opportunities. They provide the opportunity to recalibrate, build team spirit and nurture organisational culture. They can help teams become aligned with where the company’s heading, as well as getting everyone energised for the journey ahead.
At the same time, we acknowledge the world has changed. Whether due to budget considerations or wanting to tread more lightly on the planet, colleagues won’t be flying as much as before. Offsites will be less frequent than pre-Covid. Yet in an environment where hybrid working remains the norm, for the short term at least, these gatherings might be the only chance for colleagues to see each other in person. So if it’s not a regular occurrence, it had better be good!
With that in mind, there was a lot at stake. In the run up to the event I had lots of questions running through my mind, such as how do we transition from a Teams-based culture to in-person and how do we make everybody feel included?
I was delighted that my three-day offsite went well, in large part due to the foresight and planning that happened beforehand. Our budget also got us thinking creatively about how to deliver maximum impact within our constraints. I have the wonderful working group - put together by my team - to thank for that. This group was made entirely of volunteers. They were instrumental in everything from setting the agenda to choosing the topics and deciding how to approach them. I’m so grateful to this hugely talented group whose efforts made my vision for the event a reality.
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Here are five lessons borne out of my experience in June that I’d like to share in the hope they’ll be of use when preparing for your own team gatherings:
As I arrived home at the end of the three days, I felt euphoric about how incredible it had been. The offsite was a much needed gathering, an awakening and reset for my team. It was wonderful to see the messages and photographs flooding into our WhatsApp group as colleagues returned to their own homes or headed to the airport, full of excitement and energy about what they’d experienced. “A great cocktail of fun, work, empathy, creativity,” read one message. It was yet another goose bumps moment, one of many, during a very emotional few days.
The challenge is to make sure we keep the flame alive, and nurture that special bond.
So how about you? If you’re a leader who has organised your first team offsite since the pandemic, or is about to, I’d love to know what you’d add to my list of eight. Let me know your ideas for keeping the energy flowing!
And finally, I’d like to give a big thank you to my team for leaning in and taking the lead: Camilla Jarvall, Cordula Knueppel, Corinne Muller, Gabriel Solomon, Ivan Rejon, John Kokkinis, Lisa Daniels, Marko Jovanovic, Patrick Blankers, Rebecca Little, Stephen Willmore, Sunny Misun Jo and Tatyana Oberemova. All content and delivery was down to this special group of people who did a brilliant job in making such a successful event!
Author of ‘Anaphylaxis: The Essential Guide: An Action Plan For Living With Life-Threatening Allergies ’ and ‘The Shape of Skin’ eczema poems. Patient expert: allergies, anaphylaxis, eczema/TSW. Copywriter | Blogger
2 年I wouldn’t add anything to that. It’s perfect ??
Head of Marketing & Communications, GIR & SCR Northern & Central Europe at Ericsson
2 年It really was an incredible few days together, full of joy, creativity, strategic planning and inspiration. The perfect cocktail. Love these reflections & top tips Sally, many of which I will be using with pride.
Driving positive changes through technologies that can shape a sustainable and connected future
2 年Totally epic gathering! Loved every moment. Thank you Sally Croft and my amazing colleagues for making these three days unforgettable. ??
Dynamic SaaS Sales Leader, Innovator, Husband & Father
2 年Looks like a great team Sally. You look happy. Ericsson is lucky to have you. Cheers.
VP & Head of Global Customer Unit Vodafone @Ericsson | Driving innovation & building networks of the future for Vodafone | Advocate of STEAM education & Women in Tech | 5G | Leadership | Future of technology
2 年Thanks for the tips, right on time for my first F2F meeting with the whole team!